Arby's® and its Customers Team Up to End Childhood Hunger in America
The Third Annual In-Store Fundraiser Kicks Off August 19 to Raise Money for the Arby's Foundation and its Partnership with Share Our Strength's No Kid Hungry® Campaign
ATLANTA, Aug. 15, 2013 /PRNewswire/ -- Arby's restaurants across the country are teaming up with their customers to help put an end to childhood hunger in America. From August 19 until September 29, Arby's will collect donations for the Arby's Foundation in support of its mission to end childhood hunger in partnership with Share Our Strength's No Kid Hungry Campaign. The goal of the in-store fundraiser, now in its third year, is to raise $2.75 million nationally.
Customers who donate $1 at participating restaurants will receive a pin-up card to sign and hang on the walls of the restaurant to show their support. As a thank you for their donations, two coupons for $1 off any full priced sandwich purchase, and a free turnover with any full priced sandwich purchase.
"Childhood hunger does not discriminate—it is a serious problem that affects each and every community in this country," said Hala Moddelmog, president, Arby's Restaurant Group, Inc. "One in five children in America lives in a household that struggles to put food on the table, and it's time for this to change. We at Arby's are committed to doing what we can to end childhood hunger, and we encourage our customers to do the same."
From May until August of this year, the Arby's Foundation traveled to 30 U.S. cities as part of the Hungry for Happiness tour to raise awareness about the increased severity of childhood hunger during the summer months and help increase participation in free summer meal sites around the country. The 18-wheel Arby's Foundation event vehicle traveled more than 20,000 miles and served more than 6,000 complimentary Arby's® Kids Meals (which are endorsed by Kids LiveWell and meets USDA nutritional standards with a Jr. turkey and cheese sandwich, apple slices and Shamrock Farms low-fat milk).
Arby's is the largest quick service restaurant chain to partner in a nationwide effort with Share Our Strength's No Kid Hungry campaign, and, since 2011, has raised more than $5 million for its mission. This promotion is part of an annual movement led by the No Kid Hungry campaign, bringing together thousands of restaurants and millions of consumers across the country to support efforts to ensure that every child in the U.S. gets the food they need to learn and grow.
About Arby's Restaurant Group, Inc.
Atlanta-based Arby's Restaurant Group, Inc. is the second largest quick-service sandwich chain in the U.S. with more than 3,400 restaurants system wide. In addition to its classic Roast Beef and Beef 'n Cheddar sandwiches, slow-roasted and thinly sliced in store daily, Arby's is also known for its deli-style Market Fresh® line of sandwiches and salads, Curly Fries and Jamocha Shakes. In 2012, Arby's launched a line of premium turkey sandwiches called Hot Turkey Roasters adding a point of differentiation to its repertoire of great-tasting, freshly prepared sandwiches. To learn more about Arby's, please visit www.Arbys.com.
About the Arby's Foundation, Inc.
The Arby's Foundation, whose mission is to end childhood hunger in America, is the charitable arm of Arby's Restaurant Group, Inc. Building on a philanthropic heritage that has contributed more than $57 million to child-related causes since its inception in 1986, the Arby's Foundation has launched a bold new movement to educate, mobilize and empower Americans with the knowledge and resources needed to ensure food security for every single child.
With more than 16.7 million U.S. children—more than 1 in 5—facing hunger daily, the Arby's Foundation has devoted its resources to providing education and access to wholesome food choices for children across the country. The Arby's Foundation is a registered 501 (c) (3) organization headquartered in Atlanta, Georgia. To learn more, visit www.arbysfoundation.org.
About Share Our Strength's No Kid Hungry® Campaign
No child should grow up hungry in America, but one in five children struggles with hunger. Share Our Strength's No Kid Hungry® campaign is ending childhood hunger in America by ensuring all children get the healthy food they need, every day. The No Kid Hungry campaign connects kids in need to effective nutrition programs like school breakfast and summer meals and teaches low-income families to cook healthy, affordable meals through Cooking Matters. This work is accomplished through the No Kid Hungry network, made up of private citizens, public officials, nonprofits, business leaders and others providing innovative hunger solutions in their communities. Join us at NoKidHungry.org.
SOURCE Arby’s Restaurant Group, Inc.
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