As Google's Penguin 2.0 Goes Live, Internet Marketing Firm Cyberset Expects Improved Results Cyberset's quality content-focused "white hat" approach to SEO is a perfect match with the new and more discerning search engine algorithms
LOS ANGELES, June 7, 2013 /PRNewswire/ -- As Penguin 2.0 officially went live on Thursday, May 23, it was high noon for so-called black hat web marketers specializing in spam, purchased links, and other highly questionable online marketing practices. For the management and staff of Cyberset, however, it was just another good day at the office with plenty of upbeat news for their Internet and social media marketing services clients.
Buzz has been building about the full-service marketing services company, whose services range from graphic design to PPC advertising, for quite some time. Based in the heart of Los Angeles' San Fernando Valley, Cyberset's growing client roster is filled with success stories in which once empty e-mail boxes are filled and phones never seem to stop ringing. Cyberset's approach to search engine optimization (SEO) is multifaceted, but the heart of their operation is a consistent stream of new and relevant content tailored specifically to the interests of the client's customer bases.
The approach has worked for a broad swath of clients in fields ranging from medicine and transportation to consumer products, as well as a number of legal and financial firms. When asked for the secret of their success, the answer turns out to be not such a secret for Cyberset, a Google Adwords qualified company. "Google is a company built on helping users to answer questions as effectively as possible," said Project Manager and Internet marketing expert Omid Samadi. "Cyberset is a company that's founded on making sure that our clients' websites consistently provide high quality content that answers as many of those questions as possible. It's only natural that our clients consistently rank higher and more often on searches than their competitors. The trick is really the opposite of a trick."
Samadi also pointed out the weeding out of spammers and other types of black hat web marketers is an ongoing process. "When the first version of Penguin started having its strongest impact, it hit the companies that were engaging in less than completely above-board tactics very hard. Our results, however, became better. Cyberset is currently enjoying a period of unprecedented growth as clients are telling their friends about the results we've achieved for them. We think Penguin 2.0 is going to be the final straw for a lot of black hat operations and another boost for the good guys," Samadi said.
"It sounds like a we're just mouthing cliches, but our success is living proof that – at least in Internet marketing – companies that employ honesty and lots of hard work will nearly always defeat the ones that try to achieve success with cheap tricks and shortcuts."
To find out more about how Cyberset can help your company attract more of the right visitors to your web site, please visit www.cyberset.com. Free consultations are available.
News Release submitted by Cyberset
SOURCE Cyberset Corp.