Asia-Pacific to Dethrone North America as it Becomes the Largest LTE Market in 2015
CAMBRIDGE, Mass., Aug. 8, 2012 /PRNewswire/ -- Asia-Pacific is expected to become the largest LTE market in the world in 2015 when the total LTE subscriptions surpass that of North America, according to a new report from Pyramid Research (www.pyr.com).
Asia-Pacific LTE Auctions to Satisfy Rising Demand for Mobile Data tracks the progress of LTE in Asian markets where the service has already been commercialized, analyzes the reasons for delays in 4G licensing in non-4G markets and examines the critical drivers that will help accelerate LTE adoption.
"As the region's mobile industry has shifted from being voice-centric to data-centric, demand for data services and the anticipated traffic volume will make LTE the foundation of operators' future business," says Daniel Yu, Associate Manager at Pyramid Research. Once the region dethrones North America, its title will be unchallenged thanks to the massive markets like China and India that combine to represent close to 40 percent of the world's population. One of the most critical elements in driving LTE penetration is the availability and affordability of devices, and for this very reason several operators, such as China Mobile HK, Korea Telecom, 3 and PCCW, delayed their launches until a handful of LTE-enabled smartphones, rather than just data cards, became available. "However, the LTE handsets on the market today are priced out of range for emerging markets, and the prices must fall below $100 before exponential growth is seen in LTE subscriptions," he adds.
Asia-Pacific LTE Auctions to Satisfy Rising Demand for Mobile Data is part of Pyramid Research's Telecom Insider Report Series and is priced at $595. Download an excerpt or purchase the report here. For more information, contact Jarka Justova (for those in EMEA or Asia-Pacific) or Juan Gobbi (for those in Latin America or North America).
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Pyramid Research (www.pyramidresearch.com) offers practical solutions to the complex demands our clients face in the global communications industry. Its analysis is uniquely positioned at the intersection of emerging markets, emerging technologies and emerging business models, powered by the bottom-up methodology of our market forecasts for more than 100 countries – a distinction that has remained unmatched for more than 25 years. As a telecom research arm of the Light Reading Communications Network (www.lrcn.com), Pyramid Research contributes to the only integrated business information platform serving the $4 trillion global communications industry.
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SOURCE Pyramid Research