Atlanta Homes And Lifestyles Launches New Web Site Introducing Enhanced Features For Home Design Businesses And Homeowners
ATLANTA, Feb. 26, 2013 /PRNewswire/ -- Atlanta Homes and Lifestyles, the region's premier go-to resource for elegant home design ideas and inspiration, has launched its newly re-designed site, AtlantaHomesMag.com, to enhance the user experience for both local businesses and homeowners. With a streamlined design, improved search functionality and rich multi-media content, the new AtlantaHomesMag.com makes it easier for consumers to find home design ideas, resources and professionals.
"We are excited to launch the next generation Atlanta Homes and Lifestyles site to connect affluent, engaged homeowners and shoppers to our advertisers, faster and easier," said Gina Christman, publisher of Atlanta Homes and Lifestyles. "More than ever, we're empowering local businesses to strengthen their online brand presence in the marketplace to attract shoppers, drive increased business, and generate more ways to interact with qualified consumers."
When a consumer comes to the new Atlanta Homes and Lifestyles site for home design ideas, they will find even more relevant content for inspiration, resources and professionals. For advertisers, the new site offers them a stronger Web presence, more lead-capturing, enhanced traffic from organic and referral search, and increased opportunities to reach prospective customers.
Key site features include:
- Concierge, a 400-word story highlighting a home design business's work. Limited to 24 total profiles with prime placement on the home page and all subsequent landing pages in rotations of six, each Concierge listing features unlimited photos, bio, logo, contact info, web site link, ask a question/get a quote functionality, social media connections to Facebook and Twitter accounts, and video upload capability.
- Sourcebook, an online design center and go-to source for visitors searching for products, services and professionals. Featured prominently on the home page and subsequent landing pages, searchable by category/alpha, the Resource Portfolio features a custom page for every listing that includes 20 photos, 250-word bio, logo, contact info, web site link, and ask a question/get a quote functionality.
- Run of Site Digital Display Ads offering exclusivity as one of only 16 advertisers rotating through 4 positions on the site, every landing page, every blog page, every day for one year.
- Videos custom-produced by Atlanta Homes and Lifestyles featured on the site and YouTube for one year. Included is social media announcement, two-week promotion on the home page, and video archived at www.AtlantaHomesMag.com.
For 30 years, Atlanta Homes and Lifestyles has attracted affluent homeowners through its monthly full-color glossy magazine, web site and social media channels, making it the most established, well-respected home design brand in the Atlanta market. Through its multimedia channels, Atlanta Homes and Lifestyles delivers a monthly audience of more than 568,700 consumers who are actively searching for home design products and services and connects them with advertisers, some of the most respected businesses in the region's marketplace.
About Atlanta Homes and Lifestyles
Atlanta Homes and Lifestyles is a part of Network Communications, Inc., a leading local media company providing lead generation, advertising and Internet marketing services to the luxury and multi-family segments of the housing industry. The Company's leading brands are Apartment Finder, DigitalSherpa, Unique Homes, New England Home and Atlanta Homes & Lifestyles. The Company's strategy focuses on providing high-quality and measurable marketing solutions to local clients by leveraging its proprietary prospect-focused distribution, social media and online franchises, and content management infrastructure.
SOURCE Network Communications, Inc.
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