AT&T Launches Severe Weather Mix Channel on DIRECTV Dedicated to Coverage of Hurricane Matthew

WHAT:            

AT&T* (NYSE: T) has launched a Severe Weather Mix channel on DIRECTV dedicated to coverage of Hurricane Matthew as it churns toward the Bahamas and Florida's east coast this evening.

The *Severe Weather Mix (361-1) will provide national storm coverage from:

• Severe Weather Channel (361-2) dedicated to local and regional news from select affiliates in the affected area.

• CNN (202)

• Fox News (360)

• CNBC (355)

• WeatherNation (Channel 361)

• The Weather Channel (362)

Viewers of the Severe Weather Channel will initially see WPBF (ABC) West Palm Beach.  As the storm moves north, additional channels will include: 

• WESH (NBC) and WKCF (CW) Orlando

• WJCL (ABC) Savannah, Ga.

• WYFF (NBC) Greenville, S.C.

• WBAL (NBC) Baltimore, Md.

The Severe Weather Channel will switch between local affiliates to provide viewers with up-to-the-minute coverage.

WHERE/WHEN:         

The Severe Weather Mix will be available beginning at 8 p.m. ET today on channel 361-1 and continue as weather conditions warrant.

*The Severe Weather Mix will also be simulcast on channels 205 and 600 – replacing Sports Mix.