2014

Attunity Appoints Paul Kelly as Vice President of its EMEA Business

BURLINGTON, Massachusetts, October 21, 2013 /PRNewswire/ --

Attunity Ltd. (NASDAQ CM: ATTU), a leading provider of information availability software solutions, announced today that it has appointed Paul Kelly as the Company's Vice President of Sales in Europe, the Middle East and Africa (EMEA).

Paul joins Attunity with over 30 years of experience in sales management and high-technology markets, selling solutions for database management, data warehousing, analytics, document management and mainframe performance.  

Most recently, Paul served as the Vice President of Worldwide Sales for Aria Networks, a leader in optimization and capacity management for telecom networks. Prior to that role, Paul served as a Senior VP of Worldwide Sales at Macro 4, a global software and services company that improves the performance of business-critical applications and processes to support Data Management, Fault Analysis and Performance Management in complex IT environments.

In addition to Paul's sales experience, he has extensive executive strategy and leadership experience with a track record for building and managing successful sales teams. He has worked extensively with partner organizations including Oracle, EMC, HP (EDS), IBM, Accenture, Cap Gemini and others. Paul holds a degree in Engineering Science from Warwick University.        

"We are thrilled to have Paul join the Attunity team and lead the EMEA region as sales activity continues to ramp up within these key global segments," stated Shimon Alon, Chairman and Chief Executive Officer at Attunity. "Paul's ability to develop winning sales teams and grow revenues through strategic direct sales efforts and partner initiatives will be a valuable asset for Attunity. His impressive track record will be leveraged to gain stronger penetration into this region."    

About Attunity

Attunity is a leading provider of information availability software solutions that enable access, sharing and distribution of data, including Big Data, across heterogeneous enterprise platforms, organizations, and the cloud. Our software solutions include data replication, change data capture (CDC), data connectivity, enterprise file replication (EFR), managed-file-transfer (MFT), and cloud data delivery. Using Attunity's software solutions, our customers enjoy significant business benefits by enabling real-time access and availability of data and files where and when needed, across the maze of heterogeneous systems making up today's IT environment.

Attunity has supplied innovative software solutions to its enterprise-class customers for nearly 20 years and has successful deployments at thousands of organizations worldwide. Attunity provides software directly and indirectly through a number of partners such as Microsoft, Oracle, IBM and HP. Headquartered in Boston, Attunity serves its customers via offices in North America, Europe, and Asia Pacific and through a network of local partners. For more information, visit http://www.attunity.com or our In Tune blog and join our community on Twitter, Facebook, LinkedIn and YouTube.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and other Federal Securities laws. Statements preceded by, followed by, or that otherwise include the words "believes", "expects", "anticipates", "intends", "estimates", "plans", and similar expressions or future or conditional verbs such as "will", "should", "would", "may" and "could" are generally forward-looking in nature and not historical facts. For example, when we say that Mr. Kelly's track record will be leveraged to gain stronger penetration into the EMEA region, we use a forward-looking statement. Because such statements deal with future events, they are subject to various risks and uncertainties and actual results, expressed or implied by such forward-looking statements, could differ materially from Attunity's current expectations. Factors that could cause or contribute to such differences include, but are not limited to: our reliance on strategic relationships with our distributors, OEM and VAR partners, including Microsoft, and on our other significant customers; risks and uncertainties relating to acquisitions, including costs and difficulties related to integration of acquired businesses; our liquidity challenges and the need to raise additional capital in the future; timely availability and customer acceptance of Attunity's new and existing products, including Attunity Replicate and Attunity CloudBeam; changes in the competitive landscape, including new competitors or the impact of competitive pricing and products; a shift in demand for products such as Attunity's products; the impact on revenues of economic and political uncertainties and weaknesses in various regions of the world, including the commencement or escalation of hostilities or acts of terrorism; and other factors and risks on which Attunity may have little or no control. This list is intended to identify only certain of the principal factors that could cause actual results to differ. For a more detailed description of the risks and uncertainties affecting Attunity, reference is made to Attunity's Annual Report on Form 20-F for the year ended December 31, 2012, which is on file with the Securities and Exchange Commission (SEC) and the other risk factors discussed from time to time by Attunity in reports filed with, or furnished to, the SEC. Except as otherwise required by law, Attunity undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

© Attunity 2013. All Rights Reserved. Attunity is a registered trademark of Attunity Inc. All other product and company names herein may be trademarks of their respective owners.

Investor contacts:


Todd Fromer / Garth Russell
Investor Relations
KCSA Strategic Communications
Tel: +1-212-682-6300
tfromer@kcsa.com / grussell@kcsa.com


Dror Harel-Elkayam, CFO
Attunity Ltd.
Tel: +972-9-899-3000
dror.elkayam@attunity.com

SOURCE Attunity Ltd




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