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Auto Sales Staying Strong in February, Forecasts Edmunds

2017 is showing signs of being a near-record year, but automakers may have to work harder to get there


News provided by

Edmunds

Feb 23, 2017, 13:02 ET

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SANTA MONICA, Calif., Feb. 23, 2017 /PRNewswire/ -- Edmunds, the leading car shopping and information platform, forecasts that 1,331,787 new cars and trucks will be sold in the U.S. in February for an estimated Seasonally Adjusted Annual Rate (SAAR) of 17.6 million. This reflects a 17 percent increase in sales from January 2017, but a 1 percent decrease from February 2016. Even though February is historically a slow sales month, it gets a nice bump from the President's Day holiday weekend when auto sales are usually 20 percent higher than an average February weekend.

"The holiday weekend is likely a contributing factor to strong sales in February, but we're also seeing signs that automakers are starting to be a bit more aggressive to move cars off the lot," said Jessica Caldwell, Edmunds executive director for industry analysis. "Fleet sales were robust in February, and incentives are continuing to rise. While trucks and SUVs don't need as much help to find interested buyers, inventories of passenger cars have been building."

SALES VOLUME FORECAST, BY MANUFACTURER

 

Sales Volume

February 2017 Forecast

February 2016

January 2017

Change from February 2016

Change from January 2017

GM

240,795

227,825

195,909

5.7%

22.9%

Ford

208,627

216,045

171,186

-3.4%

21.9%

Toyota

179,593

187,954

143,048

-4.4%

25.5%

Fiat Chrysler

169,514

187,318

152,218

-9.5%

11.4%

Nissan

129,561

130,911

112,319

-1.0%

15.4%

Honda

117,685

118,986

106,380

-1.1%

10.6%

Hyundai/Kia

96,054

102,746

82,133

-6.5%

16.9%

VW/Audi

38,669

34,039

36,711

13.6%

5.3%

Industry

1,331,787

1,344,983

1,138,241

-1.0%

17.0%

 

*NOTE: February 2017 had 24 selling days, February 2016 had 24 and January 2016 had 24.

Edmunds estimates that retail SAAR will come in at 13.5 million vehicles in February 2017, with fleet transactions accounting for 23.3 percent of total sales. An estimated 3.4 million used vehicles will be sold in February 2017, for a SAAR of 37.9 million (compared to 3.0 million – or a SAAR of 37.9 million – in January).

MARKET SHARE FORECAST, BY MANUFACTURER

 

Market Share

February 2017 Forecast

February 2016

January 2017

Change from February 2016

Change from January 2017

GM

18.1%

16.9%

17.2%

1.1%

0.9%

Ford

15.7%

16.1%

15.0%

-0.4%

0.6%

Toyota

13.5%

14.0%

12.6%

-0.5%

0.9%

Fiat Chrysler

12.7%

13.9%

13.4%

-1.2%

-0.6%

Nissan

9.7%

9.7%

9.9%

0.0%

-0.1%

Honda

8.8%

8.8%

9.3%

0.0%

-0.5%

Hyundai/Kia

7.2%

7.6%

7.2%

-0.4%

0.0%

VW/Audi

2.9%

2.5%

3.2%

0.4%

-0.3%

More insight into recent auto industry trends can be found in the Edmunds Industry Center at http://www.edmunds.com/industry-center/.

About Edmunds
Edmunds is the leading car information and shopping platform, helping millions of visitors each month find their perfect car. With products like Edmunds Your Price, Your Lease and Used+, shoppers can buy smarter with instant, upfront prices for cars and trucks currently for sale at more than 13,000 dealer franchises across the U.S. Edmunds' in-house team of unbiased car shopping experts provide industry-leading vehicle reviews and shopping tips, as well as welcome all car-shopping questions to the free Shopper Advice line at 1-855-782-4711, via email at [email protected], via text at ED411 and on Twitter and Facebook. The company is regarded as one of America's best workplaces by Fortune and Great Places to Work. Edmunds is based in Santa Monica, Calif. and has a satellite office in downtown Detroit, Mich.

Contact:
Nicole Carriere
Edmunds.com Corporate Communications
www.Edmunds.com
Media Hotline: 310-309-4900
[email protected]

SOURCE Edmunds

Related Links

http://www.edmunds.com

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