Award Winners Announced For The 2016 Diversity Volume Leadership Awards - Automotive Industry

National Association of Minority Automobile Dealers and IHS present the first Diversity Volume Leadership Awards ahead of the North American International Auto Show

11 Jan, 2016, 08:18 ET from National Association of Minority Automobile Dealers (NAMAD)

DETROIT, Jan. 11, 2016 /PRNewswire/ -- For the first time in Detroit, Michigan, the National Association of Minority Automobile Dealers (NAMAD) and IHS Automotive, part of IHS Inc. (NYSE: IHS) and a leading source of critical information and insight to the global automotive industry, celebrated the Diversity Volume Leadership Awards in Cobo Center. The awards are a collection of the best automotive brands driving sales with multicultural consumers.

The inaugural event, hosted by Dariany Santana, was filled with meaningful moments from the evening's honorees including Bill Fay, Group Vice President and General Manager of Toyota Division, Toyota Motor North America, and event hosts, Damon Lester, NAMAD President; Marc Bland, Vice President, Diversity and Inclusion, IHS Automotive; Perry Watson III, Chairman of NAMAD and Mark Sandora, Vice President, Sales  - Americas from IHS Automotive.

One of the premier industry events, the DVL Awards will annually celebrate segment leaders. It is the only event of its kind focused on multicultural automotive buyers.

Of the top industry honors presented to automotive manufacturers, nominees for the DVL Awards have demonstrated the highest new vehicle registrations with ethnic, women and millennial consumers. New vehicle registration data from IHS Automotive has been used to determine the nominees based on 2015 model year actual U.S. personal new vehicle registration volumes (October 2014 through September 2015). This year's awards are based on an analysis of more than 13 million personal new vehicle registrations.

Winners for the 2016 Diversity Volume Leadership Awards are as follows:

Ethnic Volume Leaders by IHS Automotive Regions

Great Lakes Region

Chevrolet Equinox

Mideast Region

Honda Accord

New England Region

Toyota RAV4

Plains Region

Toyota RAV4

Rocky Mountain Region

RAM Ram

Southeast Region

Toyota Corolla

Southwest Region

Chevrolet Silverado

Western Region

Honda Civic

 

Volume Leaders – Millennials and Women

Top Women's Vehicle

Honda CR-V

Top Women's Luxury Vehicle

Lexus RX

Top Ethnic Millennial Vehicle

Honda Accord

 

Volume Leaders by Ethnic Consumer Group

Top Vehicle –

African American

Toyota Camry

Top Vehicle –

Hispanic

Toyota Corolla

Top Vehicle –

Asian Pacific Islander

Toyota Camry

Top Vehicle –

Native American

Chevrolet Silverado

Top Luxury Vehicle –

African American

Mercedes-Benz

C-Class

Top Luxury Vehicle –

Hispanic

Lexus IS

Top Luxury Vehicle –

Asian Pacific Islander

Lexus RX

Top Luxury Vehicle –

Native American

Buick Verano

Top Overall Ethnic Vehicle (Luxury or Non-Luxury)

Toyota Corolla

 

The Diversity Volume Leadership Awards would not be possible without the generous sponsorship from the following organizations:

CORPORATE SPONSORS

EVENT SPONSORS

MEDIA SPONSORS

Cox Automotive

American Honda

Black Enterprise

Ford Motor Company

BMW/Mini of North America

Latino Magazine

General Motors

Fiat Chrysler Automobiles

Nissan

Hyundai Motor Company

Toyota Motor Sales

Kia Motors America

Volkswagen Group of America

Mercedes-Benz, LLC

 

Connect with DVL Awards: Hashtag: #DVLawards and #DVLawards2016 Website: www.namad.org and www.ihs.com/automotive  Twitter: twitter.com/NAMAD_USA  Facebook: facebook.com/NAMAD_USA-468806139894019

About The National Association of Minority Automobile Dealers The National Association of Minority Automobile Dealers' (NAMAD) objective is to pursue the meaningful presence and participation of minority businesses and diverse employees across all aspects of the automotive economic sector, including:

  • Increasing the number of minority-owned dealerships in communities across America.
  • Advocating workplace and supplier diversity in the automotive manufacturing environment.
  • Supporting minority engagement in the automotive retail sales and service sectors.

We are committed to developing strategic relationships and advocating for the advancement of business policies and practices that ensure diversity and economic parity remain a priority in all aspects of the American automotive industry.

NAMAD is a 501(c)(3) non-profit, tax-exempt organization headquartered in the Washington, D.C. area. For information on National Association of Minority Automobile Dealers visit: www.namad.org

About IHS Automotive (www.ihs.com/automotive)

IHS Automotive, part of IHS Inc. (NYSE: IHS), offers clients the most comprehensive content and deepest expertise and insight on the automotive industry available anywhere in the world today. With the 2013 addition of Polk, IHS Automotive now provides expertise and predictive insight across the entire automotive value chain from product inception—across design and production—to the sales and marketing efforts used to maximize potential in the marketplace. No other source provides a more complete picture of the global automotive industry. IHS is the leading source of information, insight and analytics in critical areas that shape today's business landscape.  IHS has been in business since 1959 and became a publicly traded company on the New York Stock Exchange in 2005. Headquartered in Englewood, Colorado, USA, IHS is committed to sustainable, profitable growth and employs approximately 8,600 people in 32 countries around the world.

IHS is a registered trademark of IHS Inc. All other company and product names may be trademarks of their respective owners. © 2016 IHS Inc. All rights reserved.

Photo - http://photos.prnewswire.com/prnh/20160111/320739

 

SOURCE National Association of Minority Automobile Dealers (NAMAD)



RELATED LINKS

http://www.namad.org