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Back-to-School Eyewear Tips & Trends For Children!

THE VISION COUNCIL PROMOTES CHILDREN'S EYE HEALTH & SHARES TOP EYEWEAR STYLES


News provided by

The Vision Council

Aug 02, 2016, 09:01 ET

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NEW YORK, Aug. 2, 2016 /PRNewswire/ -- Eyewear should be part of every child's wardrobe, not only as a style accessory, but more importantly as a health necessity – after all, 80 percent of learning happens through a child's eyes during their first 12 years. This back-to-school season, The Vision Council encourages parents to help their child embrace their eyeglasses and sunglasses. With many fashion-forward eyewear choices for varying needs and lifestyles available, it has never been easier for parents to keep their youngster's eyes healthy and looking stylish.

Whether a child is inside or outside of the classroom, eyewear can be used to do the following:

  • Correct a vision problem (about 14 million children and teens require prescription glasses);
  • Shield the eyes from the sun's damaging ultraviolet (UV) rays (children receive about three times the annual amount of UV exposure from the sun than adults, yet only 29 percent of children wear sunglasses);
  • Keep the eyes safe from sports injuries (children account for more than one-third of over 600,000 eye injuries that occur annually, yet only about 15 percent of children wear eye protection while playing sports);
  • Prevent the symptoms of digital eye strain (65 percent of children spend two or more hours per day on a digital device, putting a strain on their eyes).

There are many actions parents can take to ensure their child maintains optimal eye health. Scheduling an annual eye exam with an eyecare provider is key to not only have their child's eyes checked, but to also discuss proper protection methods depending on needs and lifestyle. They should also keep in mind that comfort is key! Opting for glasses made of durable materials that are adjustable or include a strap is ideal to withstand the wear-and-tear of a child's rambunctious everyday life. And lastly, parents should allow their child to be part of the process of choosing their eyewear – they'll be more likely to wear their glasses if they pick them out. 

When purchasing their child's frames for the upcoming school year, parents ought to keep in mind the latest trends to ensure their glasses align with what's in style for the season and their little one feels confident in their eyewear. The Vision Council's Eyecessorize campaign – which promotes the fashion and lifestyle aspects of eyewear – is the go-to source for the fall/winter 2016 eyewear trends for children.  

According to Eyecessorize, girls may enjoy an array of colors, ranging from cutesy pastels like lavenders, blushes, baby blues and mint greens, to bright bubblegum pinks, cherry reds, luscious turquoises and rich fuchsias. Feminine silhouettes, like cat-eyes, hearts, perfect rounds and softened rectangles, are further played up with a wide assortment of whimsical details – think floral, star, heart and polka dot patterns, rhinestones, scalloped edging and ombré colorations.

Meanwhile, boys see a selection of stand-out hues – picture neon limes, oranges, reds, blues and yellows – mixed with more subtle tones like multi-colored tortoises, earthy browns, navies and pale greens. Additionally, classic Clubmaster, wayfarer and aviator shapes, not to mention sporty wraparound, shield and goggle-like profiles, are adorned with cool accents like striped, zig-zag, camouflage and plaid prints, bold color blocking, flash lenses, keyhole bridges and matte finishes, giving little dudes the statement style they're looking for.

For more information on children's eyewear trends, visit Eyecessorize.com, and click here to view fall/winter 2016's top frame styles for kiddos. For more details about children's eye health, visit TheVisionCouncil.org.

About The Vision Council:

By sharing the latest in eyewear trends, advances in technology and advice from eyewear experts, The Vision Council educates millions of consumers about options in eyeglasses and sunglasses. Serving as the global voice for vision care products and services, The Vision Council represents the manufacturers and suppliers of the optical industry. The Vision Council positions its members to be successful in a competitive marketplace through education, advocacy, consumer outreach, strategic relationship building and industry forums.

SOURCE The Vision Council

Related Links

http://www.thevisioncouncil.org

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