Baker Hill Launches New Company Brand at BAI Retail Delivery Show

CARMEL, Ind., Oct. 8, 2015 /PRNewswire/ -- Baker Hill, a provider of relationship management, credit-origination and risk-management solutions, will unveil its new brand at the BAI (Bank Administration Institute) Retail Delivery Show in Las Vegas on October 13-15, 2015 in Booth #1142.

The brand represents Baker Hill's newly expanded company direction following the recent acquisition by The Riverside Company, which purchased Baker Hill from Experian Information Solutions last month. Riverside has since merged Baker Hill with DMA Corporation, a portfolio company that delivers business intelligence and marketing analytics for financial institutions.

To reinforce the company's renewed commitment to innovation and helping its clients drive more profitable relationships, the new Baker Hill logo and brand identity feature a modern design, vibrant color scheme and design elements that are symbolic of driving growth, profitability and ongoing success.

The new Baker Hill organization is now equipped to not only offer a common loan origination and portfolio management for business, consumer direct and indirect loans, but also sophisticated profitability analytics that support informed business decisions and 360 degree views of customer and member relationships.

"BAI serves as an ideal national forum to introduce our new brand, showcase our expanded company direction and discuss our exciting plans for taking Baker Hill to the next level," said Naseer Nasim, president and chief executive officer of Baker Hill. "Baker Hill is a well-respected name in the financial services industry and that respect has been well earned by many of the same dedicated employees who are now energized by the promise of this next chapter in delivering superior solutions that create a powerful competitive advantage for progressive financial institutions who want to drive growth, increase profitability and deepen relationships."

In addition to Nasim, the executive leadership team for Baker Hill is comprised of financial services industry veterans and thought leaders including Niles Bay as chief operating officer, Hal Barnabas as chief financial officer, and David Helmick as senior vice president sales.

Prior to being recruited by The Riverside Company to helm their investments in the technology for the financial services space, Nasim was president of a diverse account processing business at Fiserv and also served in executive leadership roles at Harland Financial, Aurum Technology, Alliance Technology, Bluepoint Solutions, and Umpqua Bancorp.

Niles Bay has a proven track record of accelerating development and delivery of client-centric technologies for financial institutions. Bay led the transformation of 14 core applications at Fiserv and has also held leadership roles at Metavante/FIS, Harland Financial/D + H, EDS/HP, and Intel.

Nominated by his peers for the San Fernando Valley Journal CFO of the year, Hal Barnabas has more than 25 years' experience in business and financial management, including chief financial officer for six business units at Fiserv, Edwards Lifesciences LLC, The Black and Decker Corporation, Price Pfister, Smart Health, and MicroAge.

With more than 30 years in the financial services industry, David Helmick has a deep understanding of the specific business requirements of banks and credit unions. His sales and management career includes roles at VSoft, Harland Financial/D + H, CSC, Kirchman, and NCR.

Baker Hill will host a celebratory cocktail reception with its leadership team on Tuesday, October 13 in its booth.

About Baker Hill
Baker Hill empowers progressive financial institutions to increase revenue, reduce risk, and drive more profitable relationships. The company delivers solutions that streamline origination and portfolio management for business, consumer direct and indirect lending. Baker Hill also delivers sophisticated business intelligence and analytics that provide profitability insights that support decisions to mitigate risk and seize growth opportunities. Baker Hill serves 600 financial institutions, including more than 20% of the top 150 banks in the U.S.

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SOURCE Baker Hill