LONDON, December 4, 2015 /PRNewswire/ --
- Be Found Online and B2B Marketing Lab sign Agreement for International Joint Venture
Chicago-based digital marketing agency, BFO (Be Found Online), http://www.befoundonline.com and the B2B Marketing Lab (B2BML), http://www.b2bmarketinglab.co.uk , a London-based digital marketing agency, have formed a joint venture business to extend the global reach of the combined organisation to cover North and South America, Europe, the Middle East, Africa and Asia-Pac.
The new joint venture business BFO International brings together a multi-lingual team of digital analysts with a clear and sharp focus on large enterprise clients with global reach, large multi-language websites and a need for cutting edge digital marketing strategy and execution across search and social channels.
After 18 months of working in close harmony on a number of large scale multi-language website migrations and lead generation and conversion programmes, the two organisations have agreed to work as one business unit, providing global support for clients with large, multi-locale, international websites.
The new entity, which shares the same processes, project management and a passion for delivering measureable results for our clients, will be based out of offices in Central London and already works with clients in the UK, Europe, Middle East and Asia-Pac. This new joint venture enables a team of international digital analysts which can service all aspects of digital advertising and marketing.
Steve Krull, CEO, BFO, comments, "The desire to work with an international partner has been something that we have been considering for some time. The fact that so many of our clients are truly global by nature formed a strong driver for this to happen. We work well with the team at B2B Marketing Lab and this was a great opportunity to extend our support network, directly into Europe, taking advantage of the multi-lingual support which their operation is able to provide."
Bob Dearsley, President of International Operations, BFO International concludes, "The B2B Marketing Lab has a reputation for very high quality customer service and we were looking to partner with a US organisation that held the same high ideals and were aligned with the same core values. After working closely with BFO, on a number of joint clients, for more than a year, we knew they shared our determination to deliver over and above customer expectations. I see this new formal joint venture as the platform for our expansion and growth in both Europe and Asia-Pac. We anticipate setting up a base for operations in Singapore or Hong Kong in 2016, and are pleased to be taking the BFO brand into more and more international markets."
Be Found Online is a digital marketing agency with its head office in Chicago. Founded in 2009 as a search agency, it has since grown tremendously and now offers a full suite of digital marketing solutions including organic media, paid media, local search and digital analytics.
About the B2B Marketing Lab
B2BML is a digital marketing agency based in London, specializing in inbound marketing, search marketing and pay-per-click advertising. Its lead generation programs create informative and valuable content to drive digital marketing campaigns, guaranteed to generate sales leads.
As part of the established ITPR Group - a UK-based group of international B2B PR and Marketing companies - The B2B Marketing Lab is an accredited HubSpot Partner and has a proven track record in delivering effective marketing campaigns for the professional services and technology sectors, as well as for channel-led organisations and start-ups.
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SOURCE B2B Marketing Lab (B2BML)