The solution developed for Thea's English Standard Tea by Berlin was part of a rebranding effort seeking to truly reflect Thea's values and positioning. The package presents the product – an eight SKU range of all-natural, zero-calorie, sugar-free iced tea with surprisingly complex flavors – in a modified 16 oz. "French Square" glass bottle, which is a clever take on a classic stock package featuring a custom 48 mm lug neck finish. The faceted corners enhance the bottle creating a jewel-like presentation, which strongly stands apart from competitors in the iced tea category. Crisp graphics further enhance the healthful botanical theme, and colors punctuate flavor such as Black Rose, Honeysuckle and Dandelion Mint.
"With the help of Berlin Packaging and Studio One Eleven, we were able to create a package that expressed the transparency, the craftsmanship and the unique character of our brand. We are thrilled with the positive feedback this iconic bottle has garnered us this year," said Ariel Higgins Sims, Co-Founder of Thea's English Standard Tea.
About Berlin Packaging
Berlin Packaging is the only Hybrid Packaging Supplier® of plastic, glass, and metal containers and closures. See PaintTheTarget.com and GreaterFaster.com for more on how the company exists to help people and companies excel. With 40,000+ available SKUs, 200+ packaging consultants, and 100+ sales and warehouse locations across North America and Europe, the company has the right products, expertise, and geographic proximity to help customers increase their net income through packaging products and services. Berlin Packaging supplies billions of containers and closures annually as well as warehousing and logistics services for customers of all sizes in all industries. It is the only company in its sector to be ISO 9001 certified, to have Customs-Trade Partnership Against Terrorism (C-TPAT) certification, and to achieve 99% on-time delivery of its shipments every month for more than 12 years. Related services and specialty product divisions include Studio One Eleven custom packaging and graphic design, Berlin Global sourcing solutions, E3 profit-oriented consulting, Berlin Financial financing for equipment and capital improvements, Berlin Quality advocacy, Dangerous Goods transport, Freund Container & Supply convenience, and Qorpak laboratory supplies.
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SOURCE Berlin Packaging