Launches Site for NASCAR Sponsorship

ASHBURN, Va., May 27 /PRNewswire/ -- has waved the checkered flag on a Web site for its leaderboard sponsorship, NASCAR driver Brian Scott with Braun Racing.

"The site,, will serve as a pit stop for fans wanting to fill up on information as Scott races ahead in the hunt for the title of Raybestos Rookie of the Year," said Andrew Lissak, president and CEO of Offerwise, which owns

In addition to news about Scott and the Braun Racing team, the site features bios, photos and the racing schedule with results.

So far, 2010 is turning out to be a banner year for Scott. He landed his second career top-10 finish in April, accomplishing this feat without power steering. In May, Scott once again made the top 10 with his career-best finish. This time, he narrowly missed two accidents and overcame a pit stop miscue.

"His ability on the track is amazing," Lissak said. "Every time he gets behind the wheel, he shows why he is a worthy contender for the Raybestos Rookie of the Year award. We are honored to have him representing the brand."

This year marks the sophomore season for both Scott and on the NASCAR circuit. Building a high-performance NASCAR presence only makes sense for the company that serves as an online recruitment source for market research firms. In return for taking online surveys, users of the site receive rewards, such as cash and other prizes.

"The passion and loyalty of NASCAR fans is unparalleled - no other sport compares," Lissak said. "Those are the qualities we look for in recruiting consumers to share their opinions."

Putting the brand in the driver's seat with Scott and Braun Racing is not just about getting the name in front of the right audience; it's also about positioning the company in the winner's circle, no matter the race's outcome.

"Brian and the Braun Racing family are the ultimate professionals," Lissak said. "What's more, they have a rare skill some people never learn. They know how to have fun and still get the job done."


Online service introduces users to consumer research panels where they can share their opinions and have the opportunity to earn cash and win prizes. is owned and operated by Offerwise, a VarsityPlaza LLC company that provides offline and online marketing strategy services to the consumer research industry. Serving market research companies since 2006, Offerwise has emerged as a trusted leader in helping these firms promote their Internet-based consumer panels to online users worldwide.


Rob Dolafi



This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at

SOURCE Offerwise


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