NEW YORK, Oct. 6, 2016 /PRNewswire/ -- Billaway has entered into an agreement with Syntonic to provide content offers within the "Freeway" by Syntonic® application, which is currently available to consumers in Southeast Asia and the United States. Freeway users will be able to earn free data and airtime by performing activities such as subscribing to magazines, taking surveys, playing games and watching videos as well as making everyday purchases.
Syntonic recognizes that data, like voice and text, is rapidly becoming a commodity. One that causes millions of consumers to reduce their content usage because they're wary of exceeding their mobile phone data plans. Consumers want content, but fail to understand what they're buying in a data plan that is comprised of megabytes, caps and restrictions. Therefore, through Freeway by Syntonic their content is bundled with connectivity for consumers.
"Billaway is committed to making mobile data free to every global consumer," said Paul Harkins, CEO at Billaway. "This agreement continues the expansion of Billaway into markets where data is expensive. Those that predominantly use prepaid data, i.e. pay-as-they-go markets such as Indonesia and Malaysia, keep us on track to reach all major countries globally."
"We are excited to be adding more ways for users to earn free data and airtime through Freeway," said Gary Greenbaum, CEO at Syntonic. "With Billaway, we have a partner with access to unique and customized offers and activities, and shares a mission to make mobile data available to all consumers globally."
In addition to Syntonic, Billaway recently announced a partnership with Tata Communications. The arrangement aligns Billaway's customer loyalty expertise together with Tata Communications' global network of leading Mobile Operators. Tata Communications' cloud-based Sponsored Data Exchange connects Billaway with mobile operators to enable the delivery of mobile data rewards to consumers.
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Syntonic is a consumer and enterprise mobile platform services company that is transforming the mobile Internet with modern business and usage models that are appropriate for application-centric smartphones. Syntonic's Connected Services Platform™ supports both consumer sponsored content solutions and split-billing for corporate Bring-Your-Own Device (BYOD) deployments. Founded in 2013, Syntonic has developed worldwide strategic partnerships with leaders in the mobile ecosystem. To learn more about Syntonic visit www.syntonic.com
Billaway is a cloud-based marketing technology platform that seamlessly enables the conversion of global currencies, earned by consumers through their everyday activities, directly into free mobile airtime and/or free mobile data. Billaway's turn-key integration connects mobile operators with advertisers and brands. This creates a more meaningful relationship with their customers. It also enables the consumer to save more on their bills without being exposed to offers which have no relevance in their lives. The Billaway platform has proven to reduce churn and increase margins. The company is based in New York City and operates in multiple countries including the United Kingdom. For more information, go to www.billawayglobal.com
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