Blancco Joins Device Renewal Forum for Development of Mobile Certification Process

JOENSUU, Finland, January 22, 2013 /PRNewswire/ --

Blancco supports DRF industry group processes for safe reuse and certification of mobile devices; showcases data erasure solutions at Mobile World Congress 2013 in Barcelona

Although more than 1.68 billion wireless devices are produced yearly, less than 10 percent of them are recycled or renewed. To support safe renewal and develop new markets for these mobile devices, Blancco, the global leader in data erasure and computer reuse solutions, is working with the Device Renewal Forum (DRF) international industry group. DRF's mission is to expand the global growth of the device renewal market through development of a common and branded certification process for renewed mobile devices.

The DRF looks to establish a single certification process for testing and certifying renewed smartphones, feature phones, USB modems and other wireless devices to ensure they meet rigorous product quality and performance standards. Blancco is collaborating with members to contribute to DRF guidelines for a secure data sanitization process that ensures privacy and data removal from renewed mobile devices.

"The market potential for renewed devices is tremendous, yet the privacy of millions of individuals and businesses is at risk if these devices are not securely erased as part of the renewal process," said Kim Väisänen, CEO and Co-Founder of Blancco. "We heartily endorse the DRF's mission to encourage device refurbishing and renewal within the wireless industry, and are proud to lend more than 15 years of corporate experience in data erasure technology to these efforts."

Effective erasure of confidential data on previously owned smartphones and tablets is central to safe renewal of devices, and the Blancco Mobile solution meets that challenge, said Väisänen. Designed for the secure mass erasure of data from smartphones and tablets, Blancco Mobile is approved as effective in sanitizing data by internationally recognized third-party testing agency TÜV SÜD, providing an extra level of assurance that all data has been wiped from mobile devices.

"After DRF's formation early last year, Blancco began helping us develop the certification process for data erasure and its role in device renewal within the mobile industry," said Perry LaForge, Chairman of the Device Renewal Forum. "Their partnership combined with collaborative efforts with all of our members is vital to our work. We look forward to their continued active participation."

To showcase its data erasure technology and solutions for mobile devices, Blancco will participate February 25-28 at the Mobile World Congress (MWC) in Barcelona, an international thought leadership gathering to explore the world impact of mobile technology, including building awareness of the importance of secure data erasure from mobile devices. Blancco will exhibit in Hall 5, Stand 5E90.

About Blancco

Blancco is the proven data erasure solution for millions of users around the globe. As the global leader in data erasure and computer reuse solutions, Blancco offers the most certified data erasure solutions within the industry. The company serves users across a wide range of industries, including banking, finance, government and defense. The company's products are highly valued by IT asset disposal professionals around the world. Blancco operates from an extensive network of international offices and partners across Europe, North America, Middle East, Russia, Asia and Australasia. More information is available at http://www.blancco.com.

Media Contact:
Monica Shaw
+1-770-367-9534
mshaw@carabinerpr.com

Blancco Oy Ltd.
Kim Väisänen, CEO and Co-Founder
+358-50-585-2885
kim.vaisanen@blancco.com

SOURCE Blancco Oy Ltd.



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