BLANCO expands content and creativity on its popular SILGRANIT® II Mobile Color App with more countertops to mix and match with sinks

LUMBERTON, N.J., May 19, 2014 /PRNewswire/ -- BLANCO, German innovator of exceptional kitchen sinks and faucets, expands their free SILGRANIT II Mobile Color App with new countertop selections and an inspired kitchen photo gallery. The enhanced Mobile App helps homeowners, designers and fabricators evaluate the appearance of sinks paired with different countertops, and add their own surface selections to the App by capturing images using the device's camera. Favorite combinations can be added to a list and e-mailed to others. The user can also find their nearest BLANCO dealer with the App's Store Locator.

Photo - http://photos.prnewswire.com/prnh/20140516/88585

The user-friendly App offers 103 BLANCO sinks in SILGRANIT II, stainless steel and fireclay. The sinks can be mixed and matched with 41 popular surfaces including natural stone, Dekton® and Silestone®. A users' own countertops can be added to the collection for even more pairing possibilities.

"For version 1.2, we added all new counter colors and stones, updated our sink selections with new styles and put in an inspiration photo gallery to allow the user to see product in real life settings," states Tim Maicher, Director of Marketing for BLANCO. "We also created a one minute tutorial video that gives step-by-step instructions on the best way to utilize the App."

Please visit our YouTube Channel to learn more about the App features.

BLANCO SILGRANIT II Color App Highlights:

  • Easy and intuitive iPhone/iPad/iPod Touch/Android App lets user mix and match BLANCO sinks with countertops to find the perfect pairing
  • 103 BLANCO sinks in SILGRANIT II, stainless steel and fireclay
  • 41 colorful countertop choices
  • Ability to search by sink or counter to start
  • Ability to photograph a counter and add it to the App (for devices with cameras)
  • Users can store designs in a Favorites folder to share or save for later
  • The Store Locator function allows users to find where to purchase a BLANCO sink by simply entering their home zip code and connecting with a retail outlet where BLANCO products are available
  • Users may also connect with www.blancoamerica.com to learn more about their selected sink options

Available free on iTunes (iPhone), iTunes (iPad), iTunes (iPod Touch) or Google Play for Android smartphones.

About BLANCO

For three generations, BLANCO has quietly and passionately elevated the standards for luxury sinks, faucets and decorative accessories. Proud of its European heritage and award-winning German engineering, BLANCO is steadfastly committed to their tradition of high quality, innovative design and unsurpassed service since 1925. Dedicated to quality without compromise, every sink is closely inspected many times before it receives the BLANCO name.

A remarkable history of firsts emphasizes BLANCO's zeal for innovation including the first stainless steel sink to achieve a 10mm radius –STEELART® – the first to market colored hard composite sinks and BLANCO's pioneering MicroEdge technology with its virtual flushmount edge.

BLANCO has a long tradition of environmental stewardship and their production facilities operate to strict DIN EN ISO 14001 environmental performance standards.

BLANCO is the brand of choice in the luxury sink and faucet category for its unparalleled quality and an inspirational breadth of design possibilities. From the precision craftsmanship and artistic creativity of its STEELART brand to the stunning durability of its ground breaking SILGRANIT® collection, BLANCO has proven that the sink is far more than a mere functional element in the kitchen.

Since 1994, BLANCO has been a member of the Caux Round Table (CRT), an international network of principled business leaders and companies working to promote a moral capitalism.

For more information, visit www.blancoamerica.com.

SOURCE BLANCO



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