"When I first learned about BluWrap's technology, I immediately believed it could help Norway's salmon industry double in size in the next decade without impacting the Norwegian landscape or environment," said Ola H. Strand. "Having led a major airline and retailer in Norway, I understand the impact and cost of transporting food by air or ground around the world both financially and environmentally. Our government and corporate policy must take action now to change direction to prevent further degradation of our environment."
BluWrap's approach to Norway will be multifaceted and inclusive of many of the constituents involved in the growth and oversight of the salmon industry. With Mr. Strand's guidance, combined with BluWrap's experiences in Chile, the company believes it can significantly boost Norway's salmon industry.
Based in San Francisco, California with operations in Talcahuano, Chile, BluWrap provides naturally extended shelf-life technology that has revolutionized fresh protein supply chains worldwide. The company's technology uses its patented oxygen management techniques to create and maintain an all-natural controlled atmosphere environment that extends the shelf life of perishable proteins. BluWrap's breakthrough technology allows suppliers of fresh protein products to ship in an environmentally responsible manner utilizing ocean freight rather than airfreight, while still delivering a fresh, high quality product to customers. For more information, visit www.bluwrap.com.
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