bMobilized Announces New CEO Mark Caron Mobile Tech Veteran Joins Leading Mobile Web Platform

NEW YORK, July 16, 2013 /PRNewswire/ -- bMobilized (, the leader in mobile solutions for small and medium-sized businesses, today announced the appointment of Mark Caron as chief executive officer, effective immediately. Current CEO Ben Seslija is moving to Europe to focus on strategic partnerships.

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Caron has led a number of successful startups in the mobile industry, among them Omnipoint Communications, which Caron co-founded and led marketing and business development. Omnipoint sold for over $6 billion and is now part of T-Mobile USA. Caron was also founder and CEO of MobileSpring/Ztango (now part of RealNetworks), which launched the first inter-carrier text messaging service and became one of the most profitable mobile startups of the last decade. His Snac Inc., a mobile widget provider, was a "Top Ten Mobile App of 2009" and won the "Best Mobile Innovator of 2009" award. Caron has also been an advisor and/or investor in over 20 other mobile startups, including Banjo, ShopKeep and Verve Mobile.

"bMobilized provides a market-leading mobile platform, and I am very excited to have the opportunity to work with such an experienced and dynamic team," Caron said. "The company already has partnerships with several leading technology service providers around the globe, which gives us a great opportunity to grow in a market with surging global demand."

"It's great to have Mark on board," said Ben Seslija. "bMobilized is on the verge of great things, and Mark's experience and leadership can help us capitalize on a number of opportunities. In the meantime, I look forward to helping lead the company's strategic partnership efforts in Europe."

About bMobilized

New York City-based bMobilized ( pioneered advanced do-it-yourself website-to-mobile conversion for small and medium-sized businesses. The cloud-based technology lets companies automatically convert their existing website to an industry-standard HTML5 mobile experience that is supported on all devices, browsers and mobile operating systems. The platform also includes mCommerce building tools for creating a full mobile shopping experience from scratch and a built-in Analytics feature.

The company, a wholly owned subsidiary of Oslo, Norway-based bMenu, relocated to New York City in 2010.

Aleksi Tzatzev
PR & Marketing, bMobilized
Mobile: 908.938.1128

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SOURCE bMobilized


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