2014

Boar's Head Brand® Launches Boar's Head Bold, Globally Inspired Line of Deli Meats and Cheeses Four New Products Take Flavor Seekers' Taste Buds on a Trip Around the World

SARASOTA, Fla., May 8, 2012 /PRNewswire/ -- Boar's Head Brand®, a leading provider of premium delicatessen products, announced today the launch of Boar's Head Bold, a new line of globally inspired deli meats and cheeses. With Bold, those looking to embark on a flavor journey need look no further than their local deli or store featuring Boar's Head. Bold offers a delicious way to discover a world of flavors right at home, at work or at play.

(Photo: http://photos.prnewswire.com/prnh/20120508/CG02100)

Boar's Head Bold features four deli meats and cheeses inspired by the cuisines and local flavors of exotic destinations around the world. The product line includes Jerk Turkey™ Breast inspired by Jamaica, Chipotle Chicken Breast influenced from the Baja peninsula, 3 Pepper Colby Jack™ Cheese inspired from Brazil and Chipotle Gouda infusing the flavors of Veracruz, Mexico.

  • Jerk Turkey Breast – Bite into Boar's Head Jerk Turkey Breast and be transported to the Caribbean island of Jamaica. Inspired by the Jerk style cooking native to Jamaica, Jerk Turkey Breast features a sweet and spicy flavor derived from a robust blend of allspice, cinnamon, clove, habanero pepper, black pepper and onion.
  • Chipotle Chicken Breast – Influenced by the Pacific peninsula of Baja, Mexico, Chipotle Chicken Breast reveals a smoky, aromatic blend of Chipotle peppers and habanero chili powder while releasing a mild heat reminiscent of the region. It adds the perfect amount of kick to any sandwich or panini.
  • 3 Pepper Colby Jack – Infused with flavors from Brazil, 3 Pepper Colby Jack Cheese is crafted from a blend of three peppers: jalapeno, chipotle and habanero. Jalapeno adds intense flavor, chipotle creates a deep smokiness and habanero brings an extra smoky, spicy burn to every bite. This Bold cheese will leave a lasting impression on your taste buds that will make you come back for more.
  • Chipotle Gouda – Chipotle Gouda Cheese is influenced by the port city of Veracruz, Mexico. It is a semi-sweet Gouda, mild and mellow, infused with just enough chipotle and jalapeno peppers for a unique savory, smoky flavor and medium heat. It's the perfect taste to melt on top of your favorite sandwich or serve with crackers.

Boar's Head meats and cheeses go beyond the traditional sandwich. These intense Bold flavors are a perfect way to spice up any dish. Chipotle Chicken Mango Salad, Jerk Turkey Baked Egg Rolls and Chipotle Gouda Mac and Cheese are just a few recipes Boar's Head has cooked up to showcase the intense, sweet, savory and spicy flavor profiles Bold has to offer.

"The Boar's Head Bold line is a major milestone for Boar's Head, and delivers a depth and complexity of flavor that's a deli case first," said Michael Martella, President of Boar's Head. "With the trend in foreign travel and the popularity of ethnic foods, consumers have developed an appetite for complex flavor profiles. With our new line of Bold products, Boar's Head is creating unique and delicious products that make international tastes convenient and accessible. Boar's Head is committed to providing only the finest, freshest and best tasting delicatessen products with the highest quality ingredients and Bold offers just that."

Boar's Head Bold is available at select supermarkets, gourmet stores and fine delicatessens nationwide. For more information about Boar's Head and the newest Bold line, please visit www.boarshead.com, like us on Facebook, www.facebook.com/boarshead and follow us on Twitter @Boars_Head.

About Boar's Head

Founded in 1905, Boar's Head has upheld a commitment to unwavering standards for quality for over a century, refusing to take shortcuts that compromise the integrity of its products for the sake of convenience or economy. What started with just a few products has grown to over 500, ranging from premium delicatessen meats, cheeses and condiments to an array of Italian and Old World Delicacies and foodservice items.  All Boar's Head meats, cheeses and condiments contain no fillers, by-products, artificial colors or flavors, gluten or trans fat.  For more information, visit boarshead.com or facebook.com/boarshead.

SOURCE Boar's Head




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