BOHAN Wins Two Emmy Awards for Shoney's Spot, Campaign
TV commercials support restaurant chain's 'Starting Fresh' program
NASHVILLE, Tenn., March 27, 2012 /PRNewswire/ -- BOHAN Advertising has won two Emmy Awards for quirky television spots supporting an American restaurant chain's comeback efforts.
The awards, one for an individual commercial and one for a campaign, were for Shoney's restaurants. The individual spot featured Shoney's CEO David Davoudpour driving a piece of heavy equipment into a Shoney's restaurant to represent changes being made.
That spot, plus another with a spy-thriller theme that depicted the kidnapping of a new executive chef for Shoney's, combined to win the campaign category.
"We knew the work was good, and the validation of Emmy Awards is wonderful," said David Bohan, the agency's chairman and CEO.
The awards were from the 26th annual Midsouth Emmy Award competition. This was the eighth year in a row BOHAN has received at least one Emmy nomination. It has won an Emmy seven of those years.
BOHAN also had 2012 Emmy nominations in the spot and campaign categories for Cenwood Kitchens, an appliance retailer with locations in Nashville and Memphis.
"The creativity of our Shoney's team has sparkled in many kinds of media. Consumers always reacted positively, and the professional assessment of the TV work from the Emmy judges reinforces what consumers said," Bohan said.
The Nashville/Midsouth Chapter of the National Academy of Television Arts & Sciences gives the awards. Emmys for commercial work in the Midsouth region date only to 2004, and BOHAN is the only Nashville advertising agency to have won one.
The Nashville/Midsouth region covers Tennessee, North Carolina (except the Asheville market) and the Huntsville, Ala., market.
BOHAN, established in 1990, is a full-service advertising and marketing agency. It has major clients in tourism, healthcare and consumer goods. Agency information is online at www.BohanIdeas.com.
Tom Adkinson, APR
SOURCE BOHAN Advertising
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