ATLANTA, April 13, 2016 /PRNewswire/ -- In 2015, breensmith http://www.breensmith.com took home 'Best Small Agency' at the 7th Annual Shorty Awards. This year, the Atlanta-based agency is at it again, winning Shorty Awards for 'Best in Pets and Animals' and Silver for 'Best Hashtag' for work on behalf of NY-based, Friends of Animals.
Now in its eighth year, the Shorty Awards were the first awards to honor social media. By constantly evolving along with the medium it honors, The Shorty Awards is the most prominent award show of its kind, engaging an online audience of millions.
Brand and organization winners were announced via Snapchat and celebrated at a star-studded awards ceremony on April 11th in New York City.
breensmith recognizes the importance of social media and connecting with their audience in a unique and effective way. "These two campaigns are a great example of how social media can empower consumers by letting them join a brand's story, and in the instance of #FlipOffFur, become an active participant in the conversation," said agency creative director Chris Breen.
Winners of the Shorty Awards were selected by members of the Real Time Academy of Short Form Arts & Sciences (rtacademy.org), comprised of experts in advertising, media, entertainment and technology. The Academy includes Luanne Calvert (CMO of Virgin America), Jonathan Mildenhall (CMO of Airbnb), Kimberly Bryant (Founder, Black Girls CODE, Shiza Shahid, (Co-Founder and Global Ambassador, The Malala Fund) and Bonin Bough (Chief Media and eCommerce Officer, Mondelez International).
breensmith is the agency for brands that want to stand out in a commoditized world. Based in Atlanta, GA, the agency specializes in creating content for the modern consumer. #DifferenterIsBetterer #ShortyAwardWinner #ShortyAwards
ABOUT THE SHORTY AWARDS
The Shorty Awards, honoring the best of social media, are produced by Sawhorse Media (sawhorsemedia.com), a New York-based technology startup. Sawhorse also created and runs Muck Rack (muckrack.com), the leading network to connect with journalists on social media.
FIND THE SHORTY AWARDS ONLINE
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Manager & Director, Shorty Awards
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SOURCE breensmith Advertising