DALLAS, Feb. 1, 2017 /PRNewswire/ -- Today BSN SPORTS announced it has completed the acquisition of the team division of Erie Sport Store ("ESS") based in Erie, Pennsylvania. ESS, serving team and retail customers since 1951, is a leading distributor of team apparel and equipment in the Lake Erie region. The retail store in Erie will continue under the management of the Weber family.
"We are thrilled to welcome Jack Weber and his talented team to the BSN SPORTS family," said Adam Blumenfeld, the company's Chairman and CEO. "Their focused mission of athletic team sponsorships, paired with outstanding quality and customer service, is a perfect fit with our approach to the team sports and community marketplaces. The addition of BSN SPORTS' 850+ sales professionals nationwide to the ESS sales team in the Pennsylvania, Ohio & New York region positions us to better support our customers in the communities where they live and work. We look forward to a bright future together."
Rich Weber, President of ESS, said, "For over 65 years the Erie Sport Store team staff has supported the tri-state athletic community. To further that mission, we have forged a new relationship with BSN SPORTS. Our local outstanding service will now be partnered with a nationwide company providing state of the art products, innovation and efficiency."
Mr. Blumenfeld added, "With the addition of ESS, we have added over 200 sales professionals in the last twelve months. We have recently added valuable teammates across the USA, including Maryland, Virginia, Louisiana, Texas, New Mexico, Wisconsin, California, Arizona, New York, Idaho, and now Pennsylvania and Ohio. We will continue to seek out partners that share our values and have a passion for building lifelong relationships with our customers."
About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 1,600 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.
About Varsity Brands
With a mission to inspire achievement and create memorable experiences for young people, Varsity Brands elevates the student experience, promotes participation and celebrates achievement through three unique but interrelated businesses: Herff Jones, a Varsity Achievement Brand; BSN SPORTS, a Varsity Sport Brand; and Varsity Spirit. Together, these assets promote personal, school and community pride through their customizable products and programs to elementary and middle schools, high schools, and colleges and universities, as well as church organizations, professional and collegiate sports teams and corporations. Through its 8,200 dedicated employees and independent representatives, Varsity Brands reaches its individual and institutional customers each year via catalog, telesales, ecommerce sites and direct sales channels.
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SOURCE BSN SPORTS