LOS ANGELES, July 6, 2016 /PRNewswire/ -- Bulletproof Coffee is expanding its Los Angeles footprint with the opening of a second cafe in the Arts District of Downtown Los Angeles. The opening of the new cafe coincides with the release of Bulletproof's two new dark roast coffee varieties - French Kick and The Mentalist- both of which are available at the new store in addition to its popular Bulletproof food and beverage menu.
Located at 300 Santa Fe, the newest Bulletproof Coffee features a menu of ketogenic friendly food options (think healthy, fat burning and delicious) along with the proprietary buttery brew that made Bulletproof a household name. The signature Bulletproof Coffee, best known for boosting energy and controlling appetites, includes low toxin Upgraded coffee blended with Brain Octane Oil and grass-fed butter. Coffee lovers can also order their Bulletproof Coffee with a twist: the coffee hackers have formulated some upgrade options with add-ins for maximized performance. Stack upgrades include thermogenic nutrients to speed up metabolism, adaptogenic herbs to moderate stress and other add-ons to help with focus and memory.
"This isn't your usual coffee shop," says Dave Asprey, CEO and founder of Bulletproof. "The food, beverages and environment are designed to create a sustained energy high; Bulletproof is not a place for a caffeine fix that sends you crashing."
The 1,700 square foot café was built to boost performance, not just with food and coffee, but with unique biohacking technology. Bulletproof installed circadian-compliant lighting: a light box that shifts color spectrum throughout the day based on your circadian rhythms, instead of fluorescent lighting which can be draining and cause fatigue. Its also equipped with an HVAC system upgraded with Homebiotic ™ spray to create a natural barrier against potential environmental mold. Almost every feature in the café has been purposefully included to help you hack your health.
In addition to expanding its bricks and mortar locations, Bulletproof continues to increase its product selection with the addition of French Kick and The Mentalist dark roasts. Available brewed on site or for retail purchase, both are single-sourced from the same farm as the Bulletproof Original Roast and maintain the same standard of green bean selection and processing to ensure they are free from any detectable mold toxins.
- The Mentalist features dark cocoa and vanilla aromatics opening into a rich, full-bodied coffee with cherry sweetness and notes of almond and caramel.
- French Kick is both smooth and sweet with pleasantly smoky baking chocolate notes and a medium body that finishes clean.
These new dark roasts can also be enjoyed at the flagship Bulletproof Coffee café on Main Street in Santa Monica, California and are available through eCommerce in the United States.
Featured in the Los Angeles Times, New York Times, New York Times Magazine, Men's Fitness, Women's Health, Vogue, Good Morning America, Nightline, CNN, Businessweek, VICE and many more, Bulletproof Coffee and the Bulletproof lifestyle continue to encourage millions of people to reach their maximum potential, to improve performance, to increase energy, to fine-tuning focus and so much more.
Founded by biohacker, bestselling author and Bulletproof Coffee creator Dave Asprey, Bulletproof is dedicated to providing the world with groundbreaking, science-based information, techniques, tools and products to help people perform better, increase focus, enhance energy, and live longer. Resources include #1 ranked radio show and podcast Bulletproof Radio, the New York Times bestselling book THE BULLETPROOF DIET, documentary feature film MOLDY, The Bulletproof Executive blog, and more. Twitter: @bulletproofexec Instagram: @bulletproofcoffee https://www.bulletproofexec.com
About Bulletproof Coffee
Bulletproof Coffee is a proprietary blend of Bulletproof Upgraded Coffee, Brain Octane Oil and unsalted, grass-fed butter. Created by biohacker and Bulletproof CEO Dave Asprey, Bulletproof Coffee is free of the detectable mycotoxins often found in traditional coffee and contains healthy, energizing fats that help increase focus, improve mental clarity, satisfy cravings and keep hunger at bay.
Ashley Sandberg for Bulletproof Coffee
Triple 7 Public Relations, LLC
347.735.6480 | Ashley@triple7pr.com
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SOURCE Bulletproof Coffee