California Celebrates Dairy 30 Ways & More For June Dairy Month
Governor's Proclamation, Pinterest Contest Among Month-Long Calendar of Activities
SOUTH SAN FRANCISCO, Calif. and MODESTO, Calif., May 31, 2013 /PRNewswire/ -- June is National Dairy Month – a celebration of the diversity of dairy foods and the farmers who produce the bounty. In California, June is "Real California Milk Month" as recently proclaimed by Governor Jerry Brown in appreciation of the more than 1600 dairy families who make California the number one milk-producing state and dairy the state's number one agricultural commodity.
"We celebrate dairy every day at the California Milk Advisory Board, but especially in June when we have an opportunity to recognize the hard work and dedication of California's dairy families who make such an important contribution to our state's economy," said Stan Andre, CEO of the CMAB.
The governor's proclamation recognizes the contributions of California's dairy families and kicks off a month of activities from the CMAB to spotlight California dairy. The proclamation states "the landscape, economy, health, and nutrition of California would not be the same without our dairy farms."
The 30 Days of California Dairy celebration gets underway with a calendar of tips for incorporating dairy daily. From whipping up a California ice cream treat on Sundae Fun-day to honoring all things cheesy on June 4th as National Cheese Day, each 140 character tip is made for sharing.
Popular food bloggers Sommer Collier (A Spicy Perspective), Robyn Stone (Add A Pinch), Ali Ebright (Gimme Some Oven) and Marla Meredith (Family Fresh Cooking) will be creating their own dairy month celebration boards on Pinterest. Each blogger will be creating a "So Very CA Dairy" board featuring their "dairy best" recipes. Consumers are also invited to share in the dairy fun by creating their own "So Very CA Dairy" Pinterest boards. For a chance to win prizes, including a $500 Williams-Sonoma gift card, pinners need to follow these easy steps:
- Create a "So Very CA Dairy" board on their Pinterest page
- Follow Real California Milk (Pinterest.com/RealCalifMilk)
- Repin the "30 Days of Dairy" calendar from Pinterest.com/RealCalifMilk to their own dairy board
- Pin at least three recipes from realcaliforniamilk.com to their own dairy board
- Make sure to tag their pins with #30DaysofCAdairy
Ninety-nine percent of California dairy farms are family-owned. California produces more fluid milk, butter, ice cream, and nonfat dry milk than any other state. The state is the second-largest producer of cheese, which is available nationally under the Real California Cheese seal. Dairy products made with California milk can be identified by the Real California Milk seal, which certifies that the products are made exclusively with milk produced on California dairy farms.
About the California Milk Advisory Board
The California Milk Advisory Board (CMAB), an instrumentality of the California Department of Food and Agriculture is funded by the state's more than 1,600 dairy families. With headquarters in South San Francisco and Modesto, the CMAB is one of the largest commodity boards in the United States. The CMAB executes advertising, public relations, research and retail and foodservice promotional programs on behalf of California dairy products, including Real California Milk and Real California Cheese. For more information about California dairy products, visit RealCaliforniaMilk.com, like us on Facebook at Facebook.com/RealCalifMilk.com, follow us on Twitter at Twitter.com/RealCalifMilk, Pinterest at Pinterest.com/RealCalifMilk and on Instagram @RealCalifMilk.
SOURCE California Milk Advisory Board
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