CancerNetwork Announces Medical Diagnostic Game, Awards Gold for Winning Players
NORWALK, Conn., July 16, 2012 /PRNewswire/ -- UBM Medica today announced that CancerNetwork, an online resource which provides cancer care specialists with unique editorial content and information, today launched the "Diagnostic Champions' Challenge" (http://goforthegold.cancernetwork.com) – an online game designed to test the medical diagnostic skills of oncologists and other healthcare professionals.
The five-week, interactive challenge will be available via the CancerNetwork website and mobile web. During each of the first four weeks, players will be given a set of multiple choice diagnostic dilemmas to solve – culminating with the top players from each week competing in the final round. The top physician and non-physician winner will each receive a grand prize of one ounce of gold.
"We are excited to have this tournament extended to our CancerNetwork audience," said Rachel Warren, Editorial Director, UBM Medica US. "This educational and engaging package allows us to bring our relevant, clinical content to oncologists and other cancer-care team members in a whole new way."
Features of the "Diagnostic Champions' Challenge" include:
- Two separate challenge tracks – players that are physicians in the United States play against other MDs; all other professionals play in a separate track.
- A new round and new set of questions each week – allowing those who may miss a round to stay in the running, and improving players' chances of making it into the final round during the five-week game play.
- A "save your progress" option –players in-between questions that need to save and come back to the game at a later time are able to do so.
The first challenge, which took place on ConsultantLive, awarded Connie Le, MD of Virginia and Elizabeth Munnie, RPA-C of New York each an ounce of gold bullion for placing first in the championship round.
For more information about the "Diagnostic Champions' Challenge": http://goforthegold.cancernetwork.com
For more information about CancerNetwork: http://cancernetwork.com
About UBM Medica US
Addressing today's healthcare information needs, UBM Medica US, delivers strategic, integrated communications solutions and comprehensive reach—online, in print, and via custom programs. Improving the effectiveness of healthcare through information and education, UBM Medica US provides unbiased clinical, practical, and business information for physicians, providers, payers, and patients around the world. Through journals, magazines, websites, online communities, drug databases, digital events, and other valuable resources, UBM Medica US also delivers comprehensive communication solutions for the pharmaceutical and related industries. Websites include CancerNetwork.com, ConsultantLive.com, DiagnosticImaging.com, MusculoskeletalNetwork.com, OBGYN.net, PhysiciansPractice.com, PsychiatricTimes.com and SearchMedica.com. UBM Medica US is part of UBM Connect – which provides marketing services across a number of communities, the largest of which are healthcare, medical device design and advanced manufacturing. UBM Connect is a UBM plc company. For more information, visit www.UBMMedicaUS.com
Media contact:
Amy Erdman
VP, Marketing
203-523-7041
[email protected]
SOURCE UBM Medica US
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