Carrie Hayden Embraces End of Trend Movement with New Seattle Design firm and Progressive Interior Design Showroom
SEATTLE, Sept. 10, 2015 /PRNewswire/ -- To create well edited design that lives in a perpetual state of relevancy. This is the design philosophy of Carrie Hayden, who today unveiled her namesake brand that encompasses a design firm, showroom, product lines, industry collaborations and digital mediums.
Recognizing the "end of trend" movement, the Carrie Hayden brand focuses on deconstructing current interior design language and removing the need to be identified by any one style marker – instead focusing on creative expression and individual interpretation. Hayden herself provides a unique viewpoint to guide the brand; her progressive interpretations of art, runway, travel, architecture and evolving social markers are considered through a modern lens, edited and applied to the design discipline.
"My background originated in couture fashion, so I am programmed to think differently than a classically trained interior designer," commented Hayden, who will serve as the brand's Creative Director. "My experience allows me to pull from different creative elements and develop a distinct method of design. The critical dialogue you develop in likeminded fields is quintessential in how I work and apply my method across the brand."
Elegant restraint, modern lines and downtown cool are the brand's visual calling card, playing out through an umbrella of entities, including:
DESIGN FIRM
- Carrie Hayden Interior design – the brand's design firm specializes in high end residential interior design. The firm undertakes comprehensive interior design projects, as well as smaller boutique projects for a discerning clientele.
- Hayden Collective Showroom – located in Seattle's Capitol Hill, Hayden Collective caters to both trade professionals and the public through a reimagined showroom experience. The space includes a carefully edited collection of furniture, lighting, art, accessories and bespoke wallpapers sourced through elevated designers, independent brands and established vendors.
- Product Development and Collaborations – Carrie Hayden is developing its own bespoke collection of furniture as well as collaborating with industry partners for special collections. Currently, the brand has partnered with Lauren Sloan Designs-Signature Wallcoverings to develop a limited edition collection available exclusively through the Hayden Collective Showroom.
- Digital Platform – The Method is an online space where Hayden shares the industry movements and global creative touchpoints that influence her forward-thinking design process and shape the brand narrative. In addition, the brand shares its visual narrative through Instagram, Pinterest, Twitter and Facebook.
For more information, visit CarrieHayden.com.
SOURCE Carrie Hayden
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