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Causeway Media Partners Invests $8M in Flocasts

Austin-based sports media and events company changes the game for track and field, wrestling, gymnastics and elite fitness athletes and fans


News provided by

Flocasts

Oct 01, 2014, 09:03 ET

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AUSTIN, Texas, Oct. 1, 2014 /PRNewswire/ -- Flocasts today announced it has received $8 million in funding from Causeway Media Partners, a leading investment fund focused on sports media, entertainment, and related companies. The latest investment represents continued momentum for the burgeoning sports media property and events company based out of Austin, TX, which continues to focus on changing the way passionate communities connect over the growing sports they love.

"Flocasts is changing the game for sports often overlooked by the mainstream media. Their authentic content and programming is unparalleled," said Mark Wan, managing partner of Causeway Media Partners. "They have a proven model that works and clearly resonates with their audience, and we feel they are well positioned for future growth in the industry."

"This is an exciting time for our company, and with this type of support we are better positioned than ever to serve the needs of the millions of passionate fans who crave content around the sports they care about as much as we do," said Flocasts co-founder Martin Floreani.  "Knowing how discerning Causeway Media Partners is with their investments, we're thrilled and also honored to have them invest in Flocasts as we quickly look to expand and grow."

Brothers Martin and Mark Floreani along with Madhu Venkatesan founded Flocasts in 2006, to serve fans of sports often ignored by mainstream media.  The company is currently focused on four primary verticals – Flotrack, Gymnastike, Flowrestling and the newly launched Floelite. Each of the verticals provides fans with live streaming of the nation's best events, original weekly web series, workouts and original insider doc-series.

Flocasts expects continued aggressive growth in their existing sports as well as to expand into more sports. They expect their audience to exceed 10 million unique visitors per month in 2015. Additionally, the company creates and hosts a number of owned and operated (live) events including the official Beer Mile World Championship, Who's #1: Wrestling competition, The Premiere League: Professional wrestling league.

For more information, visit www.flocasts.com.

ABOUT FLOCASTS

Flocasts, an innovative sports media and events company based in Austin, Texas, changes the way athletes and fans interact with their passion in sports. Focused on untapped sports markets historically neglected by traditional media, Flocasts brings together fragmented communities and provides them the platform to connect with the sports they love through live streaming of premier events, original video programming, weekly studio shows, branded entertainment, and event creation and execution. Flocasts is dedicated to growing and elevating these communities that share a deep commitment to the sports that matter to them: Running, Elite Fitness, Wrestling, and Gymnastics.

ABOUT CAUSEWAY MEDIA PARTNERS

Founded in 2013, Causeway Media Partners is an investment fund focused on sports media, technology, entertainment, and related companies. Targeting growth equity and venture capital-stage organizations, Causeway is committed to forging long-term partnerships and supporting management teams in their growth years. With more than 60 years of collective, successful investing in finance, healthcare, sports, media, and beyond, the Causeway team offers an uncommonly diverse perspective on business as well as access to a unique network of connections. 

Causeway is led by: Wyc Grousbeck, former general partner at Highland Capital Partners and owner/CEO of the Boston Celtics; Mark Wan, cofounder of the healthcare-focused firm Three Arch Partners and owner in the Celtics and the San Francisco 49ers; and Bob Higgins, cofounder of Highland Capital Partners.

SOURCE Flocasts

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