2014

Celebrate Mom with Kathy Davis Mother's Day Cards by American Greetings

CLEVELAND, May 6, 2013 /PRNewswire/ -- Mother's Day is such a joyous celebration, as people reach out to important moms in their lives to express all of the love and appreciation they have for them. It's about taking the time to speak from the heart and say thank you for all that mom does to ensure everyone's happiness. This year, consumers looking for a joyous, thoughtful message for mom need look no further than the Kathy Davis collection of Mother's Day greeting cards by American Greetings Corporation (NYSE: AM).

Eye-catching, brightly-colored, expressive designs with feminine florals and beautiful butterflies in Davis's signature watercolor style capture the essence of the season and holiday. The cards also offer warm, heartfelt, uplifting messages perfect for celebrating mom, grandma, sisters, and mom-friends everywhere. Exciting new card styles include pop-ups, beautiful attachments, and treasured keepsakes.

"When consumers are looking to create a heartfelt connection with mom, they know they can find the right words and a beautiful, expressive card in the Kathy Davis section of the card aisle," said Kelli Snowgold, Kathy Davis brand manager at American Greetings. "From the beautiful, nature-inspired watercolors to her ability to express joy, gratitude and love, Kathy Davis offers a beautiful selection of cards to celebrate mom on this special occasion."

As a mother of two children and having been blessed with a wise, graceful, positive mother of her own, Davis has a unique perspective on writing Mother's Day cards that celebrate life, love and the precious relationship that is shared between parent and child. Her personal journey through motherhood and treasured memories of her own mother have shaped her experiences, given her life joy, and helped her find the right words to honor wonderful moms everywhere with this card collection.

"Being a mother is quite possibly the toughest job there is, a role where she's constantly giving of herself," said Kathy Davis. "It's so easy to forget to say thank you to mom throughout the year, so it's all the more important to take this opportunity to express the love and appreciation that you have in your heart for her."

Shoppers can find all of this year's collection of Mother's Day cards by Kathy Davis at participating drug chains, grocery stores and super centers nationwide, as well as in American Greetings and Carlton Cards retail stores. In addition to paper greeting cards, there are also special Kathy Davis Mother's Day e-cards to offer more ways to celebrate moms everywhere available on AmericanGreetings.com. For more information, including store locations, please visit www.corporate.americangreetings.com. You can also follow American Greetings on Twitter, Facebook, YouTube and Pinterest.

About American Greetings Corporation

For more than 100 years, American Greetings Corporation (NYSE: AM) has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love.  The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards.  American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com.  In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group.  Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.7 billion, and its products can be found in retail outlets worldwide.  For more information on the Company, visit http://corporate.americangreetings.com.

About Kathy Davis Studios

Headquartered in Horsham, PA, Kathy Davis Studios is a leading design company serving the gift, stationery, craft and home decor industries. Led by Kathy Davis, America's top greeting card designer, the firm designs products that sell worldwide. Davis is also the author of Scatter Joy – Create a Life You Love, reflecting the mission that pervades all aspects of her art and life. For more information about the company, please visit http://www.kathydavis.com.

SOURCE American Greetings Corporation



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