Celestial Seasonings® B Strong Ride Donates Proceeds From 5th Annual Cycling Fundraiser

$115,000 to Boulder Community Health Center for Integrative Care and $50,000 to George Karl Foundation

Announces 2016 Celestial Seasonings® B Strong Ride presented by Subaru

Feb 18, 2016, 13:38 ET from Celestial Seasonings, Inc.

BOULDER, Colo., Feb. 18, 2016 /PRNewswire/ -- B Strong Ride cycling event has donated $115,000 to the Boulder Community Health Center for Integrative Care and $50,000 to the George Karl Foundation. The donations were made February 16, 2016 during a special event at the Boulder headquarters of Celestial Seasonings, Inc.  The funds were raised in August 2015 at the 5th annual Celestial Seasonings® B Strong Ride presented by Subaru through corporate sponsorship, rider registration fees and contributions in support of individual riders. 

"Supporting these two great organizations is consistent with our brand's long-standing mission to help people live healthier and happier lives," said David Ziegert, General Manager of Celestial Seasonings, Inc., who presented the check for $115,000 from B Strong Ride to Boulder Community Health Center for Integrative Care. "We're honored by the opportunity to play an active role in our local community and help Boulder-area cancer patients and survivors through our continued title sponsorship of B Strong Ride, and we're already gearing up for the 2016 ride in August."

"These donations are an enormous help to local cancer patients," said Virginia Carducci, Director of Rehabilitation, Behavioral Health and Integrative Care at Boulder Community Health.  "They represent 100% of the funding the Foundation provides to support patients at the Center for Integrative Care."

The Boulder Community Health Center for Integrative Care provides a wide range of services to cancer patients including acupuncture, manual lymph drainage, massage therapy and reflexology, Reiki and Healing Touch Massage, and wellness and integrative care consultation. These services improve clinical outcomes by enhancing wound healing, shortening hospital stays, and reducing pain medication needs, as well as lowering patient stress and anxiety. 

B Strong Ride's donation of $50,000 to the George Karl Foundation was presented by Dominic Scrivner, General Manager of Mike Shaw Subaru.  "I've been down this road twice," said NBA head coach George Karl, a two-time cancer survivor who accepted the check on behalf of the George Karl Foundation.  "I can tell you the services we support through our partner organizations make an enormous difference in the lives of cancer patients and their families."

The 2016 Celestial Seasonings B Strong Ride presented by Subaru is scheduled for Saturday, August 13, 2016. For more information about B Strong, visit bstrongride.com or email info@bstrongride.com.

In addition to Celestial Seasonings® brand and Subaru, B Strong Ride is also supported by a number of local and national sponsors, including:

Platinum Sponsors:
The Caruso Foundation, Rocky Mountain Cancer Centers, Tebo Properties, Mike Shaw Subaru and Flatirons Subaru.

Additional Sponsors:
Dream Finders Homes, MBS Capital Markets, PanTheryx, Altitude TV, Auto Trader, Bicycle Village, Boston Scientific, CC Devco, Comcast, Boulder Daily Camera, First Western Trust, KBCO and KOA, Laszlo Law, Mateo Restaurant Provencal, Oskar Blues, Panera Bread, Root Sports, Rush Bowls, Spectranetics, Security Service Federal Credit Union, Stadium Medical, Sterling Rice Group, Ted's Montana Grill, Zayo and Zoll.

Several Hain Celestial brands also provide support, including
Arrowhead Mills®, BluePrint®, Ella's Kitchen®, Empire Kosher®, Dream®, The Greek Gods®, JĀSÖN®, MaraNatha®, Plainville Farms®, Rudi's Organic Bakery®, Spectrum Essentials® and Terra®.

Bicycle repair service during the ride is provided by five local bicycle shops:
Bicycle Village, Boulder Cycle Sport, LTD Cycleworx, Wheat Ridge Cyclery and Cenna's Custom Cycles.

Celestial Seasonings, Inc.
For more than 40 years, Celestial Seasonings, Inc. (a subsidiary of The Hain Celestial Group, Inc., Nasdaq: HAIN) has created delicious specialty teas that are good for you and good for the world. The brand currently offers more than 70 unique varieties of herbal, green, black, wellness, Rooibos and chai teas, as well as ready-to-drink beverages like organic Kombucha and tea lattes. Each blend is expertly crafted from the finest herbs, teas, spices and botanicals, and is presented in packaging adorned with the beautiful imagery and inspiring words that are part of the brand's heritage. From calming and relaxing to refreshing and rejuvenating to everyday wellness support, there's a Celestial Seasonings® product for any mood, any moment, any time of day. For more information, visit celestialseasonings.com or facebook.com/CelestialSeasonings.

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SOURCE Celestial Seasonings, Inc.



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