ST. PETERS, Mo., Feb. 23 /PRNewswire/ -- Teens and cars: the combination has never been more risky than it is today. In addition to the distractions provided by passengers, music and roadside scenery, the cell phone has added one more dangerous distraction for these inexperienced drivers.
And the distraction provided by the cell phone has increased with the popularity of texting and the introduction of smart phones that can do anything from play music to email, to take and store pictures.
A new cell phone application aims to limit this distraction. Designed with parents of teens in mind, the Cell Cease™ application will block calls and texts while a vehicle is in motion.
Cell Cease™ will prohibit teens from texting while driving; however, it will allow them to send and receive calls from a list of approved numbers, which parents can control and modify using a PIN code. The Cell Cease™ application always allows emergency calls to and from 911.
According to a new study by the Pew Research Center's Internet & American Life Project, 25% percent of U.S. teens aged 16 to 17 who have cell phones admitted to texting while driving, and twice as many say they have been in the car with someone that has. This and other driving distractions have been the cause of a reported 5,870 fatalities and 515,000 injuries in the past year, according to the National Highway Traffic Safety Administration. Texting has been found to be so dangerous, professional truck and bus drivers who "text and drive" can be subject to civil or criminal penalties of up to $2,750.
"Every young driver has a whole world of new things to concentrate on," says Brad White, CEO of Cell Cease™. "With Cell Cease™, their phones are limited to emergency and parentally approved calls while driving, but unlimited when they are not. This reduces a primary cause of distractions and accidents for teens."
Cell Cease™ is a proactive option for parents who want to ensure young drivers are keeping their eyes on the road and their hands on the steering wheel.
The Cell Cease™ application is available from http://www.cellcease.com.
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SOURCE Cell Cease