Furthermore, CellMining's subscriber experience analytics accurately segments customers, allowing MNOs and MVNOs to drive increased ARPU as well as to establish business priorities for network engineering tasks. Device and handset analytics also provide valuable insights that assist marketing teams during handset introduction campaigns.
CellMining Is a sponsor of the CEM in Telecoms Global Summit, which takes place at the QEII Centre in London on 23 - 25 January 2017. CellMining's VP Marketing, Assaf Aloni, will give a presentation entitled "Obtain actionable information from the mobile network to unlock revenue and mark churn indicators" at 3.30pm on Tuesday 24 January.
CellMining works with a network of global consulting and systems integration specialists to market the mobile CEM solution worldwide, and to capitalize on the interest being generated in actionable subscriber experience insights within mobile operators' marketing and CX teams right across the globe.
A white paper on "Moving Beyond NPS", describing how customer experience can be used to automate mobile network churn prediction, is available for download from the CellMining website.
Ronnie de Leede
Marketing Communications Manager
+972 (0)544 217 008
PR Agency contact:
Helen Duncan, MWE Media
+44 7765 250610