Chicago Tribune launches Blue Sky Innovation New website offers insight into Chicago's innovation scene
CHICAGO, Oct. 16, 2013 /PRNewswire/ -- Chicago Tribune Media Group announces today the launch of Blue Sky Innovation, a premium website and newsletter aimed at the growing community of innovation-minded professionals in the Chicago area.
Blue Sky Innovation (www.blueskyinnovation.com) will offer news and information about Chicago's burgeoning business innovation, high-tech and entrepreneurial scene.
Blue Sky Innovation's goal is to educate and inspire, bringing together innovators from small and large companies alike through interviews, profiles, case studies, an exclusive calendar of events and Blue Sky gatherings.
"Blue Sky is for an audience interested in business innovation—from startup entrepreneurs to innovative executives in established companies,'' said Tony Hunter, CEO and Publisher of Chicago Tribune.
"Chicago Tribune is constantly developing new ways to meet the needs of consumers,'' Hunter said. "We are focused on relevant, differentiated content areas for niche audiences.''
The site officially launched Wednesday, Oct. 16, with United Airlines as the exclusive presenting launch sponsor.
Blue Sky will be offered on chicagotribune.com. A sampling of Blue Sky content will also appear in the Chicago Tribune print edition in the Monday business section.
Developed after extensive research with consumers and thought leaders in the innovation community, Blue Sky looks at how innovation affects business--and life--through its own reporting, curating content from other respected sources, and hosting of events to connect local innovators.
"There are great things happening all over Chicago, and we see a need and opportunity to capture and chronicle it,'' Gerry Kern, Editor of Chicago Tribune said. "We intend Blue Sky's news and information, events, profiles and case studies to provide both data and inspiration for the next set of big ideas."
For more information, visit www.blueskyinnovation.com.
About Chicago Tribune Media Group:
Chicago Tribune Media Group is a media and business services company that publishes the Pulitzer Prize-winning Chicago Tribune. CTMG also produces related print and interactive media serving Chicagoland like RedEye, Hoy, Chicago magazine, Naperville Magazine, TribLocal, The Mash, chicagotribune.com, chicagonow.com and metromix.com. Reaching 4.8 million adults each week in the greater Chicago area, CTMG is the leading news and information destination in Chicagoland.
SOURCE Chicago Tribune Media Group