NEW YORK, June 11, 2012 /PRNewswire/ -- Euro RSCG New York announced today that Christian Carl has joined the agency as Executive Creative Director focusing primarily on the agency's Dos Equis account, while providing creative support to the agency's business development efforts. Carl joins Euro from McGarryBowen, where he ran the agency's successful United Airlines pitch.
Prior to McGarryBowen, Christian spent 7 years at Arnold Worldwide in roles based in Washington D.C., and Boston. After joining Arnold Worldwide in D.C., Christian was promoted to Interactive Creative Director in the Boston office where he oversaw the agency's acclaimed work for Volkswagen.
Christian also played a pivotal role in Arnold's successful Volvo pitch, and subsequently led the North American Volvo account while playing a major role in Volvo's global creative development.
"I am really excited about having the opportunity to work on the Dos Equis brand," said Carl. "My only hope is to keep the work to the level that everyone before me has done so successfully, and I am just as excited about helping to grow the agency and to be part of a team well positioned for a bright future. I worked with Matt Ryan on the successful Volvo pitch while I was at Arnold, and I was eager to join him and Lee in their roles as Co-Chairmen of Euro New York."
"Christian will be a key player in our push overall as an agency to continue winning new business and to strengthen our creative capabilities," said Lee Garfinkel Co-Chairman of Euro RSCG New York , and Chief Creative Officer Global Brands, Euro RSCG Worldwide. "I knew that Christian would be a perfect fit for Euro New York as our client roster continues to grow. I also knew that he would be up to the challenge of meeting the high-standards set by our work on Dos Equis."
Christian joins Euro RSCG at an exciting time: last spring Matt Ryan and Lee Garfinkel were named co-chairmen of the New York agency, and Tom Morton, formerly of Publicis Group UK, joined shortly afterward as Chief Strategy Officer. This year, Euro RSCG New York became creative agency of record for New York Life and the Atlantic City Alliance following highly competitive reviews.
About Euro RSCG Worldwide
Euro RSCG Worldwide is a leading integrated marketing communications agency and was the first agency to be named Global Agency of the Year by both Advertising Age and Campaign in the same year. Euro RSCG is made up of 233 offices in 75 countries and provides advertising, marketing, corporate communications, and digital and social media solutions to clients, including Air France, BNP Paribas, Charles Schwab, Citigroup, Danone Group, IBM, Kraft Foods, Lacoste, Merck, Pernod Ricard, PSA Peugeot Citroen, Reckitt Benckiser, Sanofi, and Volvo. Headquartered in New York, Euro RSCG Worldwide is the largest unit of Havas, a world leader in communications (Euronext Paris SA: HAV.PA).
Euro RSCG Worldwide
SOURCE Euro RSCG Worldwide