BATTLE CREEK, Mich., Feb. 26, 2016 /PRNewswire/ --
- @KelloggCompany funds morning meals for Egyptian students
By Bruce Learner, Senior Manager, Corporate Social Responsibility and Partnerships, Kellogg Europe
Since 2013, Kellogg and our charitable arm Kellogg Company Fund have focused resources on our global signature cause, Breakfasts for Better Days. And with a growing global footprint for our company, we're striving to also expand our global impact in hunger relief.
Recently, a new initiative began in partnership with Egyptian Food Bank to feed hungry children. The Kellogg Company Fund provided funding for a kitchen and catering facilities in the El Demerdash primary school in Sawah, Cairo. This is the first project that the Kellogg Company Fund has supported in Egypt.
For one mom, the meals have helped reduce the financial and psychological burden on her family, especially during her chemotherapy sessions. For another mother, the breakfasts at school help the family save their daily allowance.
"The students feel that they are cared for," said Taha Achry Ibrahim, a teacher and parent.
Through Breakfasts for Better Days, we committed to provide 1 billion servings of cereal and snacks to families in need around the world by the end of 2016, and we've since surpassed that milestone. But our work doesn't stop there.
In addition to help hungry students receive the nourishment they need to learn, our support also will help train 15 local women to work in the kitchen. These women all have children attending the school but they were previously unemployed.
The project will:
- Provide 600 meals for pupils at the school every day for two years
- In total, it will serve up 144,000 meals each school year
"The food is healthy and safe. Moreover, the mothers cook it themselves," said Abdou Salah, a teacher at El Demerdash. "These meals are helping students' academic attainment and concentration."
The project stems from Kellogg's relationship with the Egyptian Food Bank, a member of the Global Food Bank Network. The Egyptian Food Bank is a nonprofit organization founded in 2006 that aims to have Egypt free from hunger by 2020.
Our work in Egypt is just one of many similar programs around the world that Kellogg helps fund, demonstrating commitment to hunger relief and to the communities where we live and work.
About Kellogg Company
At Kellogg Company (NYSE: K), we strive to make foods people love. This includes our beloved brands – Kellogg's®, Keebler®, Special K®, Pringles®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Cheez-It®, Eggo®, Mini-Wheats® and more – that nourish families so they can flourish and thrive. With 2015 sales of $13.5 billion and more than 1,600 foods, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Through our Breakfasts for Better Days™ global hunger initiative, we've provided more than 1.4 billion servings of cereal and snacks to children and families in need around the world. To learn more, visit www.kelloggcompany.com or follow us on Twitter @KelloggCompany, YouTube and on Social K.
SOURCE Kellogg Company