ClickSoftware Sparks Evolution in Business Mobility With its New ClickAppStore Enables to Combine Discrete Apps Into Composite Apps to Form Mobile Business Solutions That Can Run on Most Smartphones and Tablets

BURLINGTON, Massachusetts, April 17, 2012 /PRNewswire/ --

ClickSoftware Technologies Ltd. (NasdaqGS: CKSW), today announced the release of the new ClickAppStore, offering a rich variety of business apps and a visual development studio to integrate discrete apps into composite apps, sharing context and running streamlined workflows. Its built-in integration with organizational back-office systems and business-grade mobility infrastructure, establishes ClickAppStore as the most complete platform for enterprise mobility, and overcomes many of the limitations of contemporary consumer-level AppStores. Now every mobile worker, from field-service technicians to insurance agents, from healthcare workers to public safety providers, from sales representatives to bankers and business executives, can boost their productivity with a device of their choice.

     ( Photo: http://www.newscom.com/cgi-bin/prnh/20120417/525599 )

Recognizing the unique characteristics of enterprise mobility, ClickSoftware built its newest patent-pending innovation of mobility solutions around the following concepts:

Starter Packages for Basic Mobile Workers

The Mobile Worker Starter Package contains a subset of integrated apps designed to cover the basic common needs of all mobile workers, such as clock-in and clock-out, daily schedule, navigation help, job notes, and more. This baseline provides an enterprise-class equivalent to the introductory apps one has when opening the box of a new mobile device, but before downloading additional apps. The Mobile Worker Starter Package serves as the cornerstone on which you can place additional apps that you download from the ClickAppStore, or newly developed ones. In fact, using the basic Mobile Worker Starter Package, the ClickSoftware team has already built additional verticalized starter packages, such as the Field Service Starter Package, which includes Schedule, Timesheets, MyView, Performance, and MyShift apps. These can be further tailored into specialized versions for cable technicians by adding, for example, Up-Selling, or Remote Activation apps. Other examples of Starter Packages include the FieldSales Starter Package designed to serve the needs of a traveling "door-to-door" sales person. In addition, the Executive Dashboard Starter Package provides real time updates to a travelling executive on key performance indicators of the business, such as number of jobs completed, utilization, travel time/miles, customer service score, crisis emerging alerts, and more. A complete listing of ClickApps and Starter Packages are available online.

Developers' Easy-to-Use Visual Studio

In addition to its repository of numerous apps, ClickAppStore also includes an integrated visual development studio that lets developers drag and drop apps from ClickAppStore, and configure and interconnect them into streamlined workflows with the starter package apps. It also offers tools to build the user interface on the mobile device.

"Collaboration and communication among the mobile workforce has grown rapidly in recent years as a variety of industries leverage the availability of smartphones and tablet devices," said Nicholas McQuire, Research Director, Mobile Enterprise Strategies EMEA for International Data Corporation (IDC). "ClickSoftware's development of an enterprise AppStore will significantly improve the ability for organizations to manage and unify their mobile and field services workforce. The ClickAppStore will be an attractive option to a myriad of industries looking to overcome the 'Bring Your Own Device' issues that are a fast rising headache for IT departments."

"For over a decade, we have been developing and deploying business mobility solutions for some of the most advanced enterprises in the world. We have taken our experience, knowledge and technology, repackaged it for the modern mobility world, and are now making it available for all mobile workers - from office workers who travel occasionally, to mobile workers who literally spend all their working time in the field; and from line staff to managers and executives," said Dr. Moshe BenBassat, Chairman and CEO of ClickSoftware. "We are enabling businesses of all sizes to take advantage of the new tablets and smartphones to boost their productivity and improve customer service, by transmitting and sharing data and decisions in real time, and we extend communication outside of the enterprise as well - to the customers of our customers, contractors, and suppliers," BenBassat added.

In a February 2012 report by Forrester Research Inc., entitled "Corporate App Store Environments Open New Market Opportunities," author Michele Pelino writes: "Corporate app store vendors must offer enterprises a range of delivery models to address demand for both on-premises and 'as-a-service' delivery."

ClickSoftware's mobility solutions and ClickApps are available on-premises, on-demand, or as a hybrid offering, providing flexibility for organizations, regardless of size or budget. Furthermore, ClickSoftware offers to its customers the infrastructure to create their own company's app-store, by 'carving out' for them a portion of ClickAppStore that contains the apps that they license.

At the front end, the apps can be delivered as native apps, as HTML5 web apps, or in a hybrid native-plus-web mode, even allowing the same user to run the app on several different devices - for example, utility engineers using in-vehicle laptops and smartphones at the work site. Therefore, ClickApps are device agnostic - making them suitable for all organizations, including those that embrace a "bring your own device" (BYOD) policy for the workforce. Moreover, in all modes, users can continue working even while disconnected. All in all, this flexibility delivers maximum agility and future-readiness for ClickAppStore customers.

ClickSoftware offers workshops for the customers' IT staff, System Integrators and other developers - on how to use and expand the existing apps on the ClickAppStore.

To find out more information about ClickAppStore, to watch a video, or download the demo, please visit:  http://www.clicksoftware.com/clickapp/home.html.

About ClickSoftware

ClickSoftware is the leading provider of automated mobile workforce management and service optimization solutions for the enterprise, both for mobile and in-house resources. As pioneers of the "Service chain optimization" concept, our solutions provide organizations with end-to-end visibility and control of the entire service management chain by optimizing forecasting, planning, shift and task scheduling, mobility and real-time management of resource and customer communication.

Available via the cloud or on-premise, our products incorporate best business practices and advanced decision-making algorithms to manage service operations more efficiently, in a scalable, integrated manner. Our solutions have become the backbone for many leading organizations worldwide by addressing the fundamental question of job fulfillment: Who does What, for Whom, With what, Where and When.

ClickSoftware is the premier choice for delivering superb business performance to service sector organizations of all sizes. The company is headquartered in the United States and Israel, with offices across Europe, and Asia Pacific. For more information, please visit http://www.clicksoftware.com. Follow us on Twitter.

Safe Harbor Statement

This press release contains express or implied forward-looking statements within the Private Securities Litigation Reform Act of 1995 and other U.S Federal securities laws. These forward-looking statements include, but are not limited to, those statements regarding expected benefits from using ClickSoftware's solutions. Such "forward-looking statements" involve known and unknown risks, uncertainties and other factors that may cause actual results or performance to differ materially from those projected, including those discussed in the "Risk Factors" section and elsewhere in ClickSoftware's annual report on Form 20-F for the year ended December 31, 2011 and in subsequent filings with the Securities and Exchange Commission. Except as otherwise required by law, ClickSoftware is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise.

ClickSoftware Media Contact

Kristin Amico
ClickSoftware
kristin.amico@clicksoftware.com
+1-781-272-5903 Ext: 2364

SOURCE ClickSoftware Technologies Ltd



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