RESTON, Va., July 24, 2012 /PRNewswire-USNewswire/ -- Clinical Care Options (CCO), a world leader in interactive medical education and clinical decision support, is pleased to announce the addition of W. William Haines to its senior management team as Vice President, Marketing. Bill will lead the company's strategic initiative to expand the reach of inPractice®, its successful clinical decision support resource, and will enhance efforts supporting the company's comprehensive continuing education programs.
Bill's extensive marketing and product development experience has focused on electronic information tools that serve health science professionals. Prior to joining CCO, he completed more than 70 projects for leading publishers and information providers as a consultant, encompassing business strategy, product design, and marketing initiatives. Bill previously served as VP, Marketing & Product Development at Elsevier Health Sciences, where he was responsible for dramatic growth in its leading online brand and filled a similar role at Wolters Kluwer Health during the reorganization and planning phase of the company's Clinical Solutions Group. Earlier, he was instrumental in the start-up, launch, and operation of MD Consult through a joint venture of leading publishers that became one of the few "dot com" era success stories.
"Bill brings the expertise, deep experience, and energy required to take inPractice® to the next level," said Linda Coogle, President and COO. "We are excited to have Bill on the senior management team and look forward to his transformation of inPractice® to ensure that clinicians around the world have decision support tools that will affect the quality of patient care."
About Clinical Care Options and inPractice®
Clinical Care Options is a leader in the development of continuing education and decision support resources for healthcare professionals. Known for its innovative programs and proprietary technology, the company creates original continuing medical education and information resources designed specifically for healthcare providers in the areas of HIV, hepatology/gastroenterology, and hematology/ oncology. Educational programs encompass a spectrum of interactive online and live formats that not only provide the latest scientific information but also support the understanding, confidence, application, and competence of healthcare professionals. The company's online clinical decision support tool, inPractice®, brings this knowledge to the point of care by translating and distilling the constant stream of new information into practical knowledge readily available in the practice setting.
For more information about the company and its programs, visit clinicaloptions.com.
SOURCE Clinical Care Options