Clockwork Names Tracey Ellis As Vice President of Marketing Experienced Marketing Leader to Position Company for EAM Market Dominance
AUSTIN, Texas, Feb. 8, 2013 /PRNewswire/ -- Clockwork, a global leader in predictive analytics for Enterprise Asset Management (EAM) solutions, announced today that Tracey Ellis has been named Vice President of Marketing. Ellis will lead the go-to-market strategy for Clockwork's big data and predictive analytics platform. Following the announcement of Joseph Berti as CEO and Frank Quatro as VP of Development, Ellis is the third leadership announcement for the company in the past month. Her skills and experience will complement the new team with her ability to market and distribute innovative products to the marketplace.
"Tracey's experience in building a marketing function is key to executing our growth strategy," stated Joseph Berti, Clockwork CEO. "Through her leadership, Clockwork will be transformed to think beyond technology to the value of our solution, so we can clearly illustrate the impact of our Life Cycle Management platform."
Ellis' accomplishments with pioneering new technology introductions span marketing, business development and sales including experience in product planning, market penetration and lead generation strategies. As a professional who sharpened her skills in fast paced start ups, Ellis' entrepreneurial spirit and business acumen bring a cutting edge element to her approach on execution and driving success.
"Enterprise Asset Management and Optimization are key initiatives for companies looking to reduce costs and increase productivity." explained Ellis. "Clockwork brings this ability mainstream through its predictive analytics platform. With over 3 billion in savings for our customers in the past 3 years we have the proof points that an accessible, easy to use, feature rich platform is what the market needs. "
Ellis is the founder of a strategic marketing firm focused on the launch and ongoing success of emerging technology companies. Previously, Ellis designed, implemented and executed innovative marketing and sales strategies for Airclic, Information Security Technologies (now Forsythe), and Cognos - IBM (formerly Adaytum).
Ellis has a Bachelor of Science from the University of Wisconsin – La Crosse and her Master in Business Administration from the University of Phoenix.
About Clockwork: Clockwork is a global leader of predictive analytics for Enterprise Asset Management (EAM) solutions that improve availability, optimize repair parts inventories and reduce maintenance costs of capital intensive assets. The company has years of experience serving the needs of the Aerospace and Defense, Government, Energy, and Original Equipment Manufacturers (OEM's) industries by providing cutting edge solutions to help analyze their data, giving them visibility to each phase of an asset's life cycle, resulting in billions worth of savings. For more information visit www.clockwork-solutions.com.