CocoaChina and Gameloft Go Full Throttle at China Joy Continued strategic partnership announced to localize and publish Asphalt 8: Airborne and Dungeon Hunter 4 in China

BEIJING, July 25, 2013 /PRNewswire/ --

CocoaChina/Chukong, a leading international mobile publisher and developer, and Gameloft, leading global publisher of digital and social games, today announced the continuation of their strategic partnership in bringing Gameloft titles to the booming Chinese mobile market. Per the agreement, Gameloft will leverage CocoaChina/Chukong's local expertise in game design, monetization, distribution and piracy-prevention to introduce upcoming titles, Asphalt 8: Airborne (HD version)and previously released Dungeon Hunter 4 (HD version), to Chinese players.

"We are thrilled to expand our partnership with CocoaChina/Chukong with our popular Dungeon Hunter 4 and our next hit Asphalt 8: Airborne" said Eric Tan, Country Manager China at Gameloft. "Thanks to CocoaChina/Chukong, we will bring our successful franchises to even more fans."

CocoaChina/Chukong CEO Haozhi Chen continued, "Gameloft makes high quality games that we love to publish as much as we love to play. We leveraged our local expertise to publish Zombiewood in China, and we cannot wait to continue our partnership with the launch of Asphalt 8: Airborne and Dungeon Hunter 4."

CocoaChina is the premier localization partner for the Chinese market, handling everything from fragmented app store placement to game design updates, and carrier billing relationships for developers who wish to access China. The company first partnered with Gameloft in early 2013 for the Chinese Android launch of Zombiewood. Gameloft has chosen to continue its relationship with CocoaChina/Chukong as a result of its market experience.  

After announcing Asphalt 8: Airborne at the Electronic Entertainment Expo this summer, Gameloft plans to show the latest Android beta version at the China Joy conference in Shanghai this week in conjunction with CocoaChina, to show off its HD design, impeccably detailed cars and realistic crash graphics. Adding to the extremely successful Asphalt franchise, the game will drive home revved-up multiplayer features and ultra-responsive steering controls.

Both CocoaChina/Chukong and Gameloft will be at China Joy in full force this year, demoing new technologies and announcing impressive milestones.

To learn more about publishing opportunities or to get in touch with CocoaChina at China Joy, please contact goeast@cocoachina.com.

About CocoaChina

Founded in 2008, CocoaChina is the first and largest Chinese developer platform dedicated to mobile game development. CocoaChina began as a forum for Chinese iOS developers and now operates under the umbrella of Chukong Technologies, the largest mobile game company in China. The same team from Chukong Technologies behind CocoaChina created PunchBox Studios to help developers build, monetize, localize, and distribute their mobile games globally. Headquartered in Beijing, China, CocoaChina also has offices in Sunnyvale, California and Tokyo, Japan. For more information, please visit http://www.chukong-inc.com/ or follow us on Twitter at @CocoaChina.

About Gameloft:

A leading global publisher of digital and social games, Gameloft® has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms, including mobile phones, smartphones and tablets (including Apple® iOS and Android® devices), set-top boxes and connected TVs. Gameloft operates its own established franchises such as Asphalt®, Real Football®, Modern Combat, and N.O.V.A.: Near Orbit Vanguard Alliance®, and also partners with major rights holders including Marvel®, Hasbro®, FOX®, Mattel® and Ferrari®.

Gameloft is present on all continents, distributes its games in over 100 countries and employs over 5,000 developers.

Gameloft is listed on NYSE Euronext Paris (NYSE Euronext: GFT.PA, Bloomberg: GFT FP, Reuters: GLFT.PA). Gameloft's sponsored Level 1 ADR (ticker: GLOFY) is traded OTC in the US.

Media Contact
Diana Smith, TriplePoint for CocoaChina
dsmith@triplepointpr.com
+1-415-955-8500

Media Contact Gameloft
Heather Cosby
PR Manager, Gameloft
heather.cosby@gameloft.com

SOURCE Gameloft and CocoaChina




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