Conifer Group Launches Cloud-Based Form PF Solution -- Service will be available for current fund administration client base as well as non-clients --

SAN FRANCISCO, Jan. 14, 2013 /PRNewswire/ -- The Conifer Group, LLC, a leading provider of fund administration, middle office, trading and prime brokerage services, announced today it has launched its proprietary cloud-based Form PF solution. The Conifer Form PF solution is based on Conifer's ground-breaking iCon™ portal, the industry's premier cloud-based platform for portfolio accounting, reporting, analysis and data warehousing. Leveraging the iCon™ technology will allow Conifer's fund administration clients and other funds to complete, file and revise Form PF, an in-depth document which must be submitted to the Securities and Exchange Commission by all registered fund managers advising at least $150 million in private fund regulatory assets.

"This solution represents a significant development in our cloud-based fund administration offerings to the hedge fund industry. It provides our clients an efficient, scalable and robust filing solution that will satisfy their regulatory compliance requirements in a cost-effective and resource-efficient manner," said Jack McDonald, President and CEO of Conifer. "We have benefitted from the experience of some Form PF 'first filers' by leveraging their actual filing experiences into our current offering."

Building Conifer's Form PF solution off of the iCon™ platform is a logical extension of Conifer's differentiated technology. The challenges the industry's 'first filers' experienced with filing Form PF contributed valuable development input into Conifer's completion of this tool. The complete data warehouse element of iCon™ allows Conifer the ability to draw upon each client's full data set in compiling a comprehensive and accurate Form PF filing. Conifer began deploying iCon™ across its client base in early 2011, and currently captures and reports data for over 50 clients. 

For current administration clients, Conifer will offer its Form PF solution via Business Process as a Service (BPaaS). For firms using other administrators, Conifer will offer its Form PF tool via a Software as a Service (SaaS) approach. The solution is notable for its user-friendliness, and for providing links to regulatory definitions and documents critical to the Form PF filing.  Conifer will be conducting several upcoming webinars to educate clients about its Form PF tool in advance of the 2013 deadline.

About Conifer Group, LLC
The Conifer Group, LLC is a leading provider of services to the hedge fund industry that includes global fund accounting and administration, middle office, prime brokerage and execution services. Conifer's comprehensive platform of business and operations solutions appeals to both start-up and established managers by allowing them to focus exclusively on asset gathering and investing. Headquartered in San Francisco and with offices in New York and the British Virgin Islands, Conifer has been in business since 1989. For more information, please visit http://www.conifer.com.

SOURCE Conifer Group, LLC



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