Consumer Trends in the Soft Drinks Market in France

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Mar 11, 2013, 07:21 ET

NEW YORK, March 11, 2013 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Consumer Trends in the Soft Drinks Market in France

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Synopsis

• This report provides the results for the Soft Drinks market in France, from Canadean's unique, highly detailed and proprietary online survey of consumers' Consumer Packaged Goods (CPG) consumption habits, and forms part of an overall series covering all CPG product markets.

• Its coverage includes, but is not limited to, consumption behaviours, the extent to which consumer trends influence their consumption and the value of the market these trends influence, brand and private label choices as well as retailer choices. Much of this information can also be analyzed by specific consumer group, providing hard and fast data on consumers and markets at the product category level.

Summary

• Marketers in the Soft Drinks market in France face a major challenge. Understanding market size and segmentation is valuable, but the keys to effective targeting is knowing just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends.

• This report solves these problems by providing integrated survey-based data on consumer trends, consumer groups and market data which show exactly the size of consumer groups, how much of the Soft Drinks market in France they account for and which consumer trends drive their behaviour.

Scope

• Consumers' uptake of products and the influence of consumer trends are fundamental causes of change in markets – making knowing what these trends are and the extent of their influence crucial.

• The survey-based data provided in this report examines over 20 consumer trends that affect the market and examines the share of sales across 26 consumer groups – providing through the data a detailed insight into exactly who the consumer is and just how much impact the latest consumer trends are having.

Reasons To Buy

• The data provided allows marketers to track consumer behaviour through to its actual value impact on a product market. Unique in the market, this provides readers with a highly detailed data analysis of the market allowing marketing tactics and strategy to be updated in line with the very latest consumer behaviours.

• Consumer survey data for the following specific categories: Bottled Water, Sparkling Soft Drinks, Concentrates, Functional Drinks, Smoothies, Juices, and Ready To Drink Tea & Coffee.

• Detailed consumer segmentation based on survey data covering over 26 consumer groups, 20 consumer trends and consumption frequency for each product category.

• Brand and private label penetration among consumers in 2011 as tracked by the survey.

• Unique retailer choice and switching data as tracked by the survey are provided at the product category level for 2011

Table of Contents1 Introduction1.1 What is this Report About?1.2 Definitions1.2.1 Consumer Trends1.2.2 Consumer Groups and Legal Drinking Age Consumption (for Alcoholic Drinks coverage)1.2.3 End Consumers1.2.4 Volume Units and Aggregations1.2.5 Exchange Rates1.2.6 Population Profiles (for interpretation of tables and charts)1.3 Methodology1.3.1 Introduction1.3.2 Large scale, international, program of online consumer surveys1.3.3 Nationally Representative results (age, gender)1.3.4 Parents answered on their children's behalf1.3.5 Legal Drinking Age exclusions for alcoholic drinks categories1.3.6 Integrated with industry calling and secondary research2 Consumer Segmentation, Group Value and Trend Influence2.1 Cohort Groups and Soft Drinks Market Value2.1.1 Age Groups2.1.2 Gender Groups2.1.3 Location Groups2.1.4 Education Achieved Groups2.1.5 Wealth Groups2.1.6 Busy Lives Groups2.2 Cohort Groups and Market Value by Category2.2.1 Bottled Water2.2.2 Concentrates2.2.3 Functional Drinks2.2.4 Juices2.2.5 Ready to Drink Tea & Coffee2.2.6 Smoothies2.2.7 Sparkling Soft Drinks2.3 Behavioral Trends and Market Value2.3.1 Bottled Water2.3.2 Concentrates2.3.3 Functional Drinks2.3.4 Juices2.3.5 Ready to Drink Tea & Coffee2.3.6 Smoothies2.3.7 Sparkling Soft Drinks3 Consumption Analysis3.1 Consumption Frequencies by Age and Gender3.1.1 Bottled Water3.1.2 Concentrates3.1.3 Functional Drinks3.1.4 Juices3.1.5 Ready to Drink Tea & Coffee3.1.6 Smoothies3.1.7 Sparkling Soft Drinks3.2 Consumer Profiles by Product Category3.2.1 Bottled Water3.2.2 Concentrates3.2.3 Functional Drinks3.2.4 Juices3.2.5 Ready to Drink Tea & Coffee3.2.6 Smoothies3.2.7 Sparkling Soft Drinks4 Brand vs. Private Label Uptake4.1 Brand vs. Private Label Consumer Penetration4.1.1 By Category4.2 Soft Drinks Brand Choice and Private Label Consumer Penetration4.2.1 Bottled Water4.2.2 Concentrates4.2.3 Functional Drinks4.2.4 Juices4.2.5 Ready to Drink Tea & Coffee4.2.6 Smoothies4.2.7 Sparkling Soft Drinks5 The Share of Consumers Influenced by Trends5.1 Trend Drivers of Consumers' Product Choices5.1.1 Overall Soft Drinks5.1.2 Bottled Water5.1.3 Concentrates5.1.4 Functional Drinks5.1.5 Juices5.1.6 Ready to Drink Tea & Coffee5.1.7 Smoothies5.1.8 Sparkling Soft Drinks6 Consumption Impact: Market Valuation6.1 Soft Drinks Value Impact of Consumer Consumption Behavior6.1.1 Market Value by Category6.1.2 Market Volume by Category6.2 Soft Drinks Value Analysis by Category6.2.1 Share by Category6.2.2 Expenditure per Capita by Category6.2.3 Expenditure per Household by Category6.3 Soft Drinks Volume Impact of Consumer Behavior Trends6.3.1 Share by Category6.3.2 Consumption per Capita by Category6.3.3 Consumption per Household by Category7 Retailer Choice, Switching and Category Share7.1 Survey-tracked Retailer Shares by Volume7.1.1 France Soft Drinks Survey-tracked Retailer Shares by Volume7.2 Survey-tracked Retailer Shares by Volume by Category7.2.1 France Bottled Water Survey-tracked Retailer Shares by Volume7.2.2 France Concentrates Survey-tracked Retailer Shares by Volume7.2.3 France Functional Drinks Survey-tracked Retailer Shares by Volume7.2.4 France Juices Survey-tracked Retailer Shares by Volume7.2.5 France Ready to Drink Tea & Coffee Survey-tracked Retailer Shares by Volume7.2.6 France Smoothies Survey-tracked Retailer Shares by Volume7.2.7 France Sparkling Soft Drinks Survey-tracked Retailer Shares by Volume7.3 Levels of Retailer Switching in the Last Six Months7.3.1 Matrix of Switching Behavior in Last Six Months of 20117.3.2 Auchan Switching Analysis7.3.3 Carrefour Switching Analysis7.3.4 Casino Switching Analysis7.3.5 Cora Switching Analysis7.3.6 ITM (Intermarché) Switching Analysis7.3.7 Leclerc Switching Analysis7.3.8 Metro Group Switching Analysis7.3.9 Monoprix Switching Analysis7.3.10 Schwarz Group Switching Analysis7.3.11 Système U Switching Analysis7.3.12 Other Switching Analysis7.4 Profiles of End-Consumers of Soft Drinks, by Retailer Used7.4.1 Aldi7.4.2 Auchan7.4.3 Carrefour7.4.4 Casino7.4.5 Cora7.4.6 Francap7.4.7 ITM (Intermarché)7.4.8 Leclerc7.4.9 Louis Delhaize7.4.10 Metro Group7.4.11 Monoprix7.4.12 Schwarz Group7.4.13 Système U7.4.14 Other8 Appendix8.1 About Canadean8.2 DisclaimerList of TablesTable 1: Volume Units for the Soft Drinks MarketTable 2: Foreign Exchange Rate – Euro Vs. US$, 2011Table 3: France Survey Respondent Profile (weighted), 2011Table 4: France Soft Drinks Value Share (%), by Age Groups, 2011Table 5: France Soft Drinks Value Share (%), by Gender, 2011Table 6: France Soft Drinks Value Share (%), by Urban and Rural Dwellers, 2011Table 7: France Soft Drinks Value Share (%) by Education Level Achieved Groups, 2011Table 8: France Soft Drinks Value Share (%) by Wealth Groups, 2011Table 9: France Soft Drinks Value Share (%) by Busy Lives Groups, 2011Table 10: France Bottled Water Consumer Group Share (% market value), 2011Table 11: France Concentrates Consumer Group Share (% market value), 2011Table 12: France Functional Drinks Consumer Group Share (% market value), 2011Table 13: France Juices Consumer Group Share (% market value), 2011Table 14: France Ready to Drink Tea & Coffee Consumer Group Share (% market value), 2011Table 15: France Smoothies Consumer Group Share (% market value), 2011Table 16: France Sparkling Soft Drinks Consumer Group Share (% market value), 2011Table 17: France Total Bottled Water Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011Table 18: France Total Concentrates Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011Table 19: France Total Functional Drinks Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011Table 20: France Total Juices Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011Table 21: France Total Ready to Drink Tea & Coffee Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011Table 22: France Total Smoothies Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011Table 23: France Total Sparkling Soft Drinks Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011Table 24: France Bottled Water Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011Table 25: France Bottled Water Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Table 26: France Concentrates Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011Table 27: France Concentrates Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Table 28: France Functional Drinks Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011Table 29: France Functional Drinks Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Table 30: France Juices Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011Table 31: France Juices Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Table 32: France Ready to Drink Tea & Coffee Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011Table 33: France Ready to Drink Tea & Coffee Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Table 34: France Smoothies Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011Table 35: France Smoothies Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Table 36: France Sparkling Soft Drinks Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011Table 37: France Sparkling Soft Drinks Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Table 38: France Bottled Water Consumer Profiles (% consumers by sub-group), 2011Table 39: France Concentrates Consumer Profiles (% consumers by sub-group), 2011Table 40: France Functional Drinks Consumer Profiles (% consumers by sub-group), 2011Table 41: France Juices Consumer Profiles (% consumers by sub-group), 2011Table 42: France Ready to Drink Tea & Coffee Consumer Profiles (% consumers by sub-group), 2011Table 43: France Smoothies Consumer Profiles (% consumers by sub-group), 2011Table 44: France Sparkling Soft Drinks Consumer Profiles (% consumers by sub-group), 2011Table 45: France Soft Drinks Private Label Consumer Penetration (% Consumers Using), by Category, 2011Table 46: France Bottled Water Consumer Penetration by Brands and Private Label (% Consumers Using), 2011Table 47: France Concentrates Consumer Penetration by Brands and Private Label (% Consumers Using), 2011Table 48: France Functional Drinks Consumer Penetration by Brands and Private Label (% Consumers Using), 2011Table 49: France Juices Consumer Penetration by Brands and Private Label (% Consumers Using), 2011Table 50: France Ready to Drink Tea & Coffee Consumer Penetration by Brands and Private Label (% Consumers Using), 2011Table 51: France Smoothies Consumer Penetration by Brands and Private Label (% Consumers Using), 2011Table 52: France Sparkling Soft Drinks Consumer Penetration by Brands and Private Label (% Consumers Using), 2011Table 53: France, Overall Soft Drinks: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 54: France, Bottled Water: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 55: France, Concentrates: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 56: France, Functional Drinks: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 57: France, Juices: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 58: France, Ready to Drink Tea & Coffee: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 59: France, Smoothies: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 60: France, Sparkling Soft Drinks: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011Table 61: France Soft Drinks Market Value (Euro million), by Category, 2011Table 62: France Soft Drinks Market Value (US$ million), by Category, 2011Table 63: France Soft Drinks Market Volume (Ltrs m), by Category, 2011Table 64: France Soft Drinks Market Share (US$ million), by Category, 2011Table 65: France Soft Drinks Expenditure Per Capita (Euro), by Category, 2011Table 66:France Soft Drinks Expenditure Per Capita (US$), by Category, 2011Table 67: France Soft Drinks Expenditure Per Household (Euro), by CategoryTable 68: France Soft Drinks Expenditure Per Household (US$), by CategoryTable 69: France Soft Drinks Market Volume Share (Ltrs m), by Category, 2011Table 70: France Soft Drinks Consumption Per Capita (Ltrs m / Population m), by Category, 2011Table 71: France Soft Drinks Consumption Per Household (Ltrs m / Households m), by Category, 2011Table 72: France Soft Drinks Survey-tracked Retailer Shares by Volume (% of Ltrs m), 2011Table 73: France Bottled Water Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Table 74: France Concentrates Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Table 75: France Functional Drinks Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Table 76: France Juices Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Table 77: France Ready to Drink Tea & Coffee Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Table 78: France Smoothies Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Table 79: France Sparkling Soft Drinks Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Table 80: France: Switchers to Auchan for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 81: France: Switchers From Auchan for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 82: France: Switchers to Carrefour for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 83: France: Switchers From Carrefour for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 84: France: Switchers to Casino for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 85: France: Switchers From Casino for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 86: France: Switchers to Cora for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 87: France: Switchers From Cora for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 88: France: Switchers to ITM (Intermarché) for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 89: France: Switchers From ITM (Intermarché) for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 90: France: Switchers to Leclerc for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 91: France: Switchers From Leclerc for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 92: France: Switchers to Metro Group for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 93: France: Switchers From Metro Group for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 94: France: Switchers to Monoprix for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 95: France: Switchers From Monoprix for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 96: France: Switchers to Schwarz Group for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 97: France: Switchers From Schwarz Group for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 98: France: Switchers to Système U for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 99: France: Switchers From Système U for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 100: France: Switchers to Other for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 101: France: Switchers From Other for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011Table 102: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Aldi (% by Subgroup, as tracked by the Survey), 2011Table 103: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Auchan (% by Subgroup, as tracked by the Survey), 2011Table 104: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Carrefour (% by Subgroup, as tracked by the Survey), 2011Table 105: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Casino (% by Subgroup, as tracked by the Survey), 2011Table 106: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Cora (% by Subgroup, as tracked by the Survey), 2011Table 107: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Francap (% by Subgroup, as tracked by the Survey), 2011Table 108: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From ITM (Intermarché) (% by Subgroup, as tracked by the Survey), 2011Table 109: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Leclerc (% by Subgroup, as tracked by the Survey), 2011Table 110: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Louis Delhaize (% by Subgroup, as tracked by the Survey), 2011Table 111: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Metro Group (% by Subgroup, as tracked by the Survey), 2011Table 112: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Monoprix (% by Subgroup, as tracked by the Survey), 2011Table 113: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Schwarz Group (% by Subgroup, as tracked by the Survey), 2011Table 114: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Système U (% by Subgroup, as tracked by the Survey), 2011Table 115: France: Profile of Soft Drinks Consumers Whose Goods Mainly Come From Other (% by Subgroup, as tracked by the Survey), 2011List of FiguresFigure 1: Consumer Panel Report MethodologyFigure 2: France Soft Drinks Value Share (%), by Age Groups, 2011Figure 3: France Soft Drinks Value Share (%), by Gender, 2011Figure 4: France Soft Drinks Value Share (%), by Urban and Rural Dwellers, 2011Figure 5: France Soft Drinks Value Share (%) by Education Level Achieved Groups, 2011Figure 6: France Soft Drinks Value Share (%) by Wealth Groups, 2011Figure 7: France Soft Drinks Value Share (%) by Busy Lives Groups, 2011Figure 8: France Bottled Water Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011Figure 9: France Bottled Water Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Figure 10: France Concentrates Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011Figure 11: France Concentrates Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Figure 12: France Functional Drinks Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011Figure 13: France Functional Drinks Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Figure 14: France Juices Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011Figure 15: France Juices Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Figure 16: France Ready to Drink Tea & Coffee Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011Figure 17: France Ready to Drink Tea & Coffee Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Figure 18: France Smoothies Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011Figure 19: France Smoothies Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Figure 20: France Sparkling Soft Drinks Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011Figure 21: France Sparkling Soft Drinks Consumption Frequency Analysis (% by Gender by Consumption Group), 2011Figure 22: France Soft Drinks Market Share (US$ million), by Category, 2011Figure 23: France Soft Drinks Expenditure Per Capita (US$), by Category, 2011Figure 24: France Soft Drinks Expenditure Per Household (US$), by CategoryFigure 25: France Soft Drinks Survey-tracked Retailer Shares by Volume (% of Ltrs m), 2011Figure 26: France Bottled Water Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Figure 27: France Concentrates Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Figure 28: France Functional Drinks Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Figure 29: France Juices Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Figure 30: France Ready to Drink Tea & Coffee Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Figure 31: France Smoothies Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Figure 32: France Sparkling Soft Drinks Survey-tracked Retailer Shares by Volume (Ltrs m), 2011Figure 33: France: People Who Have Switched Retailer for their Soft Drinks Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011