Continental Automotive Named Presenting Sponsor of 2011 Motor Press Guild Track Day Event
-- Annual Media Event Includes Dynamic Course Driving, High-Tech Demonstrations --
LOS ANGELES, Sept. 22, 2011 /PRNewswire/ -- Motor Press Guild (MPG), the largest automotive media association in North America, today announced Continental Automotive as this year's presenting sponsor at its annual Track Day event on October 11 and 12 at the Auto Club Speedway in Fontana, Calif. Track Day allows MPG journalist members to evaluate new vehicles from dozens of manufacturers in a variety of driving scenarios. Eligible journalists will also choose one outstanding vehicle to be named the Motor Press Guild "Vehicle of the Year." In addition, all members of the automotive industry are invited to view exhibits from MPG's wide range of automotive partners.
"The Motor Press Guild Track Day event is the cornerstone of our organization. It gives MPG journalist members the unique opportunity to test competing vehicles back-to-back in a safe, fun environment," said Laura Burstein, Motor Press Guild President. "We're proud to have Continental Automotive as our presenting sponsor and we look forward to learning more about their latest technology."
MPG's eligible journalist members will evaluate vehicles on the Auto Club Speedway's interior road course, as well as on the street. New for 2011 is the Dynamic Handling Course, a low-speed, tight-turning, high-braking circuit for testing handling and safety features. In addition, Continental Automotive will offer eight dynamic demonstrations that showcase its own innovations in active and passive safety and powertrain technologies, including ContiGuard Emergency Brake Assist and Emergency Steer Assist demonstrations.
"MPG Track Day offers an excellent opportunity to demonstrate our latest advanced technologies available today and a glimpse into what the future will bring," said Samir Salman, Continental Automotive CEO NAFTA region. "We're happy to serve as the presenting sponsor for this event and even more excited to be partnering with such an engaged and knowledgeable organization as MPG. We hope our involvement in this event will allow MPG Track Day attendees an exclusive look into safety and powertrain advancements from a technology perspective."
Other sponsors and partners for the 2011 Motor Press Guild Track Day include Auto Club of Southern California, Toyo Tires, Oakley, Suzuki, BF Goodrich Tires, Consumer Reports and Yokohama Tires. For sponsorship inquiries, please contact Larry Rusznak at firstname.lastname@example.org. For event details, including a schedule of all Track Day activities, please visit www.motorpressguild.org.
With sales of euro 26 billion in 2010, Continental is among the leading automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires and technical elastomers, Continental contributes to enhanced driving safety and global climate protection. Continental is also an expert partner in networked automobile communication. Continental currently has close to 160,000 employees in 45 countries.
The Los Angeles-based Motor Press Guild (MPG) is the largest automotive media association in North America with more than 700 members. This non-profit trade guild is dedicated to promoting professionalism in automotive journalism through education and information exchange. Members include journalists from print, broadcast, and online outlets as well as public relations representatives, consumer groups and governmental bodies tied to the automotive industry. The organization hosts regular meetings featuring key figureheads in the auto industry and is widely recognized for its annual Dean Batchelor Award program and annual industry MPG Track Day.
SOURCE Motor Press Guild
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