INCLINE VILLAGE, Nev., May 9, 2012 /PRNewswire/ -- Corporate Visions, Inc., the leading sales and marketing messaging company, today announced that it has formed a partnership with Sales Principles, a performance and training consultancy based in Sydney, Australia. Through this partnership, Sales Principles is now a certified Corporate Visions agent for the Asia Pacific market and will expand the company's global presence by delivering valuable Power Messaging® workshops and executive insights sessions to business-to-business (B2B) sales and marketing professionals in the region.
"We've experienced tremendous company growth in North America, and have increasingly seen a demand for our services worldwide as we continue to deliver our workshops in key international cities throughout Europe, Asia Pacific and the Middle East," said Kevin Guthrie, senior vice president of global sales for Corporate Visions. "With so many new global clients requesting our services, it quickly became apparent that we needed to expand our partner base, and working with a world-class company like Sales Principles to help us deliver our sales and marketing messages to clients across the Asia Pacific region was the perfect way to continue achieving this goal.
The first of these executive insights sessions will teach attendees how to break through the status quo barrier that often prevents them from closing more deals. Hosted by Sales Principles founder and certified Corporate Visions instructor Michael Light, the event will occur on Thursday, May 24, 2012, at The American Club Sydney. Beginning at 8 a.m. local time, this hour-long session will teach marketers and salespeople how to:
- Loosen the status quo barrier and convince their prospects they need to do something different
- Find their unique point of view to challenge assumptions and communicate value
- Create messages that matter to salespeople, increasing their confidence and competence to tell a differentiated story
"One of the biggest challenges facing companies today is the ever-widening gap between what they have to sell and what the customer actually agrees to buy – if they even decide to buy anything at all," said Michael Light, founder of Sales Principles. "We call this gap the status quo, and overcoming this barrier will be the deciding factor between whether your marketing and sales messages will be ignored by your prospects or become invaluable to them. Our partnership with Corporate Visions will help expand the company's proven techniques to assist even more marketers and salespeople in breaking down the status quo barrier to build a stronger pipeline."
Prior to the session, a complimentary continental breakfast will also be offered beginning at 7:45 a.m. For more information or to register for the event, please visit the event website. To watch a brief overview of the session, view this video presentation. To follow the session on Twitter, follow Corporate Visions at @CorpV and look for the hashtag #MessagingMatters.
About Corporate Visions, Inc.
Corporate Visions, Inc. helps global business-to-business companies create more sales opportunities, overcome the status quo, and win more deals by improving the conversations sales representatives have with customers. Companies engage Corporate Visions in three key areas:
- Developing differentiated messages that concentrate on customer needs;
- Deploying tools that support critical steps in the buying cycle and that salespeople will actually use; and
- Delivering sales skills training that teaches salespeople how to tell their story in a way that is impactful, engaging and memorable.
Corporate Visions helps clients such as ADP, Dell, Dow Jones, GE and Oracle align marketing and sales with a repeatable methodology for creating unified, sales-ready messages that lead to winning conversations with customers. For more information about Corporate Visions visit www.corporatevisions.com or call 775-831-1322 or 800-360-SELL.
SOURCE Corporate Visions, Inc.