Creative Partners Heats Up; Hires Paula Landry, MBA, as Chief Firestarter
STAMFORD, Conn., Sept. 17, 2013 /PRNewswire/ -- Creative Partners today announced that Paula Landry, MBA, joins the company as Chief Firestarter. As head of marketing and business development, Landry will be responsible for creating marketing activation plans for clients who want to ignite their brand.
"We are delighted to have Paula on our team. Her knowledge and experience in a broad array of media fits well with our offering and will provide clients with creative solutions across multiple channels of communication," says Chairman and CEO Peter Schelfhaudt.
Ms. Landry's eclectic career in media forms the foundation for a multi-media perspective to provide marketing solutions across a spectrum of media channels. As an app developer, she produced the award–winning iPad & iPhone app DAVID AND GOLIATH. As a TV producer, Ms. Landry has produced shows for Pearson and the Odyssey Channel. As a film producer, her films have debuted at Sundance, and AMFEST, winning awards from Columbia Pictures, Time Warner Showtime, and WorldFest Houston International Film Festival. As an author, Ms. Landry writes a monthly column in Script Magazine and is the author of Scheduling and Budgeting Your Film, A Panic Free Guide, (Focal Press, 2012), and This Business of FILM, with Stephen Greenwald (Randomhouse, 2009).
As an adjunct professor at New York University, School of Visual Arts, Metropolitan College of New York and Wagner College, she has taught courses in film production, screenwriting, writing a business plan and entrepreneurship. As a concert flautist, she has performed at Radio France in Paris, for King Hussein in Jordan and has made guest appearances with the Gulbenkian Orchestra of Lisbon, Portugal. And as a humanitarian, Ms. Landry serves on the advisory board of Preserve Our Legacy, dedicated to building awareness of the need for blood and organ donation.
Creative Partners is an award-winning advertising agency connecting people to brands through addictive originality. With offices on the East and West Coasts, Creative Partners specializes in branding and marketing for clients in higher education, financial services, healthcare, architecture and design; creating content and delivering messages in surprising ways that CONNECT, entertain and inform.
SOURCE Creative Partners