Cricket Wireless and Deezer to Bring Popular Global Music Service to Prepaid Wireless Customers

Deezer Acquires Muve Music and Debuts Largest Streaming Music Library on US Smartphones

Jan 08, 2015, 09:00 ET from Cricket Wireless

ATLANTA, Jan. 8, 2015 /PRNewswire/ -- Today, Cricket Wireless announced an exclusive wireless agreement with Deezer, one of the most popular music streaming services worldwide. On January 31, Cricket customers will have access to 35 million songs and more than 30,000 Internet radio stations from around the world, helping Cricket continue to deliver great value to customers by combining the world's largest streaming music catalog with more 4G LTE coverage than T-Mobile, Sprint, MetroPCS and Boost.

The deal marks the first time Deezer will be available to mobile subscribers in the U.S. Since re-launching in May of 2014, Cricket has been on a mission to design a better wireless experience for its customers. First, it upgraded the network and retail experiences, and now it enhances the mobile music experience with Deezer from Cricket, a unique and exclusive world-class music experience not available with any other U.S wireless carrier.

Cricket will discontinue its existing Muve Music service on February 7, 2015 and by January 31 offer existing Muve customers an extended free trial1 of Deezer from Cricket when they switch to Cricket's new GSM network. Muve customers who switch and sign up for the extended free trial and download the Deezer app will also be able to transfer their existing music libraries2 and playlists right to the app so they can keep listening to the music they love during the trial period and for as long as they remain subscribed to the paid service.

"Cricket has done an incredible job building Muve into one of the largest music services in the U.S.," said Tyler Goldman, North American Chief Executive Officer of Deezer. "Deezer's 16 million listeners around the world share the same passion for music. We're thrilled to serve the music needs of Cricket's vibrant audience."

All new and existing Cricket customers on the new LTE network are also eligible for a minimum 15-day free trial of Deezer. After the free trial period, Cricket customers will be automatically billed only $6/per month for Deezer from Cricket unless canceled – that's $4 less than other premium services.

"Customers are demanding more compelling services from both their music and wireless providers," said Jennifer Van Buskirk, President of Cricket Wireless. "This agreement illustrates our ongoing commitment to deliver the best value in prepaid wireless and satisfy our customers' growing need for an unparalleled premium music experience."

The agreement with Cricket and the acquisition of Muve Music is another example of Deezer's approach to super serving the needs of consumers around the world. Deezer also recently acquired Stitcher to best serve talk radio listeners and launched high definition audio to serve music enthusiasts and audiophiles.

To find out more about Cricket's new music platform by Deezer, go to http://cricketwireless.mediaroom.com/.

About Cricket Wireless 

Cricket is bringing consumers more value with a simple, friendly and reliable nationwide wireless experience with no annual contract.  The power of Cricket is our nationwide 4G LTE network that covers more than 300 million people; easy and affordable unlimited plans that are all in with taxes and fees included – no surprises; annual loyalty rewards; and a great selection of phones customers love. Cricket, Something to Smile About. Cricket is a subsidiary of AT&T Inc. Coverage not available everywhere. © 2014 Cricket Wireless LLC.  All rights reserved.  Cricket and the Cricket logo are trademarks under license to Cricket Wireless LLC. 

About Deezer

Deezer is the first truly global on-demand audio provider, offering a digital music streaming service in more than 180 countries, with 16 million monthly active users and 6 million paid subscribers worldwide. Deezer is at the forefront of a streaming revolution, allowing fans instant access to the largest music catalogue in the world, with more than 35 million songs and 30,000+ radio channels on any device. Combining the best of man and machine, Deezer's global editorial team searches for the best music around the world and its algorithmic recommendations help fans discover music they will truly love. Deezer is available on your favorite device, including smartphone, tablet, PC, laptop, home sound system, connected car or smart TV.  

Launched in 2007, Deezer is a privately held company, headquartered in Paris with offices in San Francisco and around the world. Deezer is also available in the U.S. via Bose and Sonos audio systems. Deezer is currently available as a free download for iPhone, iPad, Android and Windows devices or on the web at http://www.deezer.com globally outside the US. In the fall of October 2014 Deezer acquired leading on-demand talk radio service Stitcher.

For the latest news, and official Deezer images go to Deezer.com/company/press.

1Muve customers who sign up for Deezer from Cricket while remaining on the CDMA network will get a free trial through 03/31/15 after which time they will only have access to Deezer Free, Deezer's free streaming radio service, and they will no longer have access to downloads and playlists.  Muve customers who migrate to the new Cricket GSM network and sign up for Deezer from Cricket during the trial period receive an additional extended trial period. After the free trial customers will be automatically billed just $6/mo unless cancelled. Muve subscribers who have qualified for the extended offer on the GSM network will not be billed until their bill cycle between April 30, 2015 and May 31, 2015.  The length of each customer's free trial will depend on the date that they sign up for Deezer and/or migrate to Cricket's new GSM network and the date of their billing cycle.  After the end of the trial period, downloads and playlists will only be available with an active paid subscription to Deezer from Cricket. 

2While the majority of tracks on Muve (and many more) are also available in the Deezer service, there may be some tracks not available. These tracks will not transfer to Deezer.  After the end of the trial period, downloads and playlists will only be available with an active paid subscription to Deezer from Cricket

Media Contacts:
Alejandra Arango
Cricket Wireless
Alejandra.arango@cricketwireless.com
972-757-8213

Jeff Koo
Sparkpr for Deezer
pr@deezer.com
415-321-1866

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SOURCE Cricket Wireless



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