CTIA-The Wireless Association® Statement on the FTC's "Marketing Your Mobile App" Guidelines

WASHINGTON, Sept. 5, 2012 /PRNewswire-USNewswire/ -- Please attribute to the following statement to CTIA-The Wireless Association®:                                                                               

"CTIA supports the FTC's 'Marketing Your Mobile App' Guidelines. These Guidelines are based on the FTC's well-established Fair Information Practices, which have also been covered for several years in CTIA's Wireless Consumer Code and Location Based Service Guidelines. Whether it's around consumers' privacy, including kids and COPPA to disclosing information clearly and conspicuously, CTIA has been and will continue to be strong advocates and supporters of these practices."

CTIA-The Wireless Association® (www.ctia.org) is an international organization representing the wireless communications industry. Membership in the association includes wireless carriers and their suppliers, as well as providers and manufacturers of wireless data services and products. CTIA advocates on behalf of its members at all levels of government. The association also coordinates the industry's voluntary best practices and initiatives, and sponsors the industry's leading wireless tradeshows. CTIA was founded in 1984 and is based in Washington, D.C.

SOURCE CTIA-The Wireless Association



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