Culligan's High Efficiency Softener Series Earns a Consumers Digest Best Buy; Reduces Water, Salt and Energy Use

CHICAGO, Aug. 30, 2012 /PRNewswire/ -- Consumers who want better water for their homes, and an efficient system to provide it, can turn to Culligan's High Efficiency (HE) Softener series for residential use. The Culligan HE series was named a Consumers Digest Best Buy and is featured in the July/August print issue as well as online. The Consumers Digest July/August 2012 issue rated the Best Buys in Water Softeners based on capacity, quality of construction, salt usage and warranty.

(Photo: http://photos.prnewswire.com/prnh/20120830/CG64974)

The Culligan HE Softener series uses patented Culligan Aqua-Sensor® technology. The Aqua-Sensor automatically adjusts to changes in water conditions, reducing salt usage by intelligently planning when to regenerate. Most other water softeners use a constant amount of salt during regeneration; not only consuming more, but sending more salt down the drain. In fact, the patented technologies of the Culligan HE Softener series optimize salt, water and electricity consumption by up to 46 percent over traditional softeners (1).

Convenience and ease-of-use are additional benefits of the Culligan HE series. An optional wireless remote control displays the status of daily water usage, softener performance and the number of days of salt remaining. A homeowner can monitor and control the unit's water consumption to keep water bills down and be alerted when salt needs to be changed. The remote also lets users adjust the system setting from anywhere in their home instead of having to enter the basement where the system would typically be installed. Additionally, consumers can opt to add a feature to have the softener automatically contact their local Culligan Dealer when salt needs to be changed or repairs to the system are needed.

The Culligan HE Softener series also has multiple controls which allow it to be customized to meet the specific needs of a homeowner. For example, Culligan's unique Dial-a-Softness® gives people the opportunity to adjust the softness of the treated water so it's suited to them – not too soft or too hard.

"Culligan's HE Softener series represents our latest technology and was designed with consumer preferences top-of-mind," said Curt Hilliard, Senior Vice President, Marketing at Culligan International. "Culligan Dealers are finding an enthusiastic reception to the HE series and its many innovative features from homeowners across North America. We have also recently launched the HE series in Europe, where it is being met with similar acclaim."

While the Culligan HE Softener series for residential used was named a Consumers Digest Best Buy, the HE series also has commercial water treatment applications.

(1)    46 percent less versus a time clock regeneration softener

About Culligan International

Founded in 1936 by Emmett Culligan, Culligan International is a world leader in delivering water solutions that will improve the lives of their customers. The company offers some of the most technologically advanced, state-of-the-art water filtration products. Culligan's products include water softeners, drinking water systems, whole-house systems and solutions for business.  Culligan's network of franchise dealers is the largest in the world, with over 800 dealers in 90 countries. Many Culligan dealers have valuable equity in their communities as multigenerational family owners of their franchises. For more information visit: www.culligan.com

Contacts


Ted Fay


Director, eMarketing             

         Katie Whitmore               

Culligan International         

         CBD Marketing

ted.fay@culligan.com         

         kwhitmore@cbdmarketing.com

(O) 847-430-1452               

         (O) 312-661-1050

(M) 847-644-0993                

         (M) 773-677-8940

 

 

 

 

SOURCE Culligan International



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