D-Link Now Offering Free 30-Day Evaluation on Business-Class Products Combined with New Integrated Marketing Campaign and B2B Blog, Eval Program Allows Customers to Assess a D-Link® Managed Switch, Access Point or Storage Solution Prior to Purchase
FOUNTAIN VALLEY, Calif., July 1, 2014 /PRNewswire/ -- D-Link, the networking solutions provider for small- and medium-sized businesses, today announced an expanded evaluation program designed to give customers access to D-Link® managed switches, WLAN and storage solutions prior to purchase. The new program enables qualified customers to apply online to receive products for integrating into their network environments for testing and is joined by a comprehensive marketing campaign and new Business-to-Business Blog designed to educate customers on D-Link solutions and offer helpful resources for businesses.
"We are excited to offer a 30-day evaluation program to better help customers understand the performance of D-Link's business products and the potential impact on their business network needs – from managed switches and access points, to network storage and security solutions," said Michael Hardy, vice president of channel and enterprise sales, D-Link Systems, Inc. "In addition to an integrated marketing campaign, we're excited to bring a new voice to the enterprise networking conversation with the launch of D-Link's Business-to-Business Blog, offering product and technology insight for connected businesses."
To accompany the expanded evaluation program, the following components will be available to business customers:
- D-Link Business-to-Business Blog: This new blog (http://businessblog.us.dlink.com/) will focus on bringing a unique voice to the enterprise conversation, providing a view into how customers are using D-Link technology to solve real-world business challenges, as well as highlight the tools and products the company has to offer
- Free Ethernet Reference Guide: D-Link will be offering free 2'x3' reference posters to provide IT professionals with regularly-needed facts and information about connectivity, security and a range of networking topics; the first in the series, "Ethernet @ Work," is available now for any customer prospects and can be requested at http://programs.dlink.com/SwitchPosterForm/
- Ad Campaign: D-Link is launching a comprehensive ad campaign focused on promoting the D-Link brand and the company's range of networking and security solutions; aimed at educating new customers for its managed switching and complementary network products, the campaign will focus on the key benefits a D-Link solution can provide over the competition
- SpiceWorks: D-Link has built a vibrant following of over 200,000 IT professionals in SpiceWorks and will increase its investment in this community with a variety of campaigns and programs designed to foster more engagement around finding solutions and how project challenges can be solved with D-Link products and support teams
D-Link is the global leader in connectivity for home, small business, mid- to large-sized enterprise environments, and service providers. An award-winning designer, developer, and manufacturer, D-Link implements and supports unified network solutions that integrate capabilities in switching, wireless, broadband, storage, IP Surveillance, and cloud-based network management. For more information visit www.dlink.com, or connect with D-Link on LinkedIn (http://www.linkedin.com/company/d-link) and Spiceworks (http://community.spiceworks.com/pages/dlink).
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