FOUNTAIN VALLEY, Calif., Feb. 22, 2017 /PRNewswire/ -- D-Link today announced that CRN®, a brand of The Channel Company, has named Michael Hardy, senior vice president of business solutions, to its prestigious list of 2017 Channel Chiefs. The executives on this annual list represent top leaders in the IT channel who drive the channel agenda and exemplify the importance of channel partnerships. Channel Chief honorees are selected by CRN's editorial staff based on professional achievements, standing in the industry, dedication to the channel partner community, and strategies for driving future growth and innovation.
Hardy was named CRN Channel Chief for increasing marketing campaigns and outreach with innovative programs to strengthen partner relationships and facilitate doing business with D-Link. Under Hardy's leadership, D-Link's partner base has grown 8 percent over the past year, and D-Link implemented a new marketing automation program that provides an all-in-one marketing platform for partners. Hardy has also been instrumental in implementing a keyword search-based lead generation program, utilizing predictive intelligence to streamline the prospect qualification process. With more than 25 years of computer industry sales management and corporate leadership experience, Hardy has cemented D-Link as a competitive enterprise and SMB solution provider.
"To receive this award for the third time is an honor, and it is testament to D-Link's commitment to our channel partnerships," said Hardy. "D-Link is dedicated to empowering our channel community, helping new and existing partners increase overall margin potential."
"The executives on our 2017 Channel Chiefs list have distinguished themselves by building strong partner programs, developing and executing effective business strategy and helping to advance the channel as a whole," said Bob Faletra, CEO, The Channel Company. "They represent an extraordinary group of individuals who lead by example and serve as both invaluable advocates and innovators of the IT channel. We applaud their achievements and look forward to their successes in the coming year."
The 2017 Channel Chiefs have demonstrated loyalty and ongoing support for the IT channel by consistently promoting, defending and executing outstanding channel partner programs. The 2017 CRN Channel Chiefs list is featured in the Feb. 2017 issue of CRN and online at www.crn.com/channelchiefs.
D-Link is the global leader in connectivity for home, small business, mid- to large-sized enterprise environments, and service providers. An award-winning designer, developer, and manufacturer, D-Link implements and supports unified network solutions that integrate capabilities in switching, wireless, broadband, storage, IP Surveillance, and cloud-based network management. For more information visit us.dlink.com, or connect with D-Link on LinkedIn (http://www.linkedin.com/company/d-link), Spiceworks (http://community.spiceworks.com/networking/d-link) and the D-Link Blog (http://businessblog.us.dlink.com/).
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
D-Link and the D-Link logo are trademarks or registered trademarks of D-Link Corporation or its subsidiaries. All other third-party marks mentioned herein may be trademarks of their respective owners. Copyright © 2017 D-Link. All Rights Reserved
Copyright © 2017. The Channel Company, LLC. CRN and The Channel Company logo are registered trademarks of The Channel Company, LLC. All rights reserved.
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