Dab It, Clean It, Done - Windex® Introduces a New Way to Clean and Shine New Windex® Touch-Up Cleaner Delivers Convenience, Form and Function for Life's Frequent Messes

RACINE, Wis., Jan. 24, 2013 /PRNewswire/ -- With a history spanning more than 75 years, Windex® has kept up with the evolving needs of busy families by pioneering convenient cleaning products to help keep 'cleaning day' more manageable. Today, SC Johnson introduces a new way to quickly clean frequent messes with an innovative, one-of-a kind new product, Windex® Touch-Up Cleaner.

(Photo:  http://photos.prnewswire.com/prnh/20130124/CG47433)

Windex® Touch-Up Cleaner offers a fast and convenient solution to clean and sanitize the most frequently used surfaces in the home without missing a beat. Creatively packaged in a bottle designed to stay out near the action where people need it most – the kitchen and the bathroom – Windex® Touch-Up Cleaner helps quickly clean those little messes so they don't become bigger chores. By having the new Windex® Touch-Up Cleaner right there when and where you need it, cleaning life's everyday messes has never been easier.   

"At SC Johnson we are always looking to deliver the latest in home cleaning innovation to provide effective products that offer convenience and value. The new Windex® Touch-Up Cleaner offers a new approach to cleaning and an advanced product design that allows even the busiest families to quickly clean frequent messes as they happen," said Kelly M. Semrau, Senior Vice President – Global Corporate Affairs, Communication and Sustainability.

The inventive new design makes it easy to clean and sanitize surfaces; simply push down on the pump to apply the formula onto a cleaning material such as a paper towel, bath tissue or a clean sponge. Then, wipe the surface clean.

Windex® Touch-Up Cleaner cleans and kills 99.9 percent of common household bacteria(1) and works on nearly all hard, non-porous surfaces including: sinks, countertops, toilets, appliances (exterior), stovetops, sealed granite, sealed marble, glass, glazed porcelain, chrome, glazed ceramic tile, finished wood and more.

Windex® Touch-Up Cleaner is available in two varieties to tackle life's most frequent messes:

  • Bathroom Windex® Touch-Up Cleaner in Fresh Scent
  • Kitchen Windex® Touch-Up Cleaner in Glistening Citrus Scent 

To learn more about the Windex® lineup of products, visit Windex® on the official Facebook Page at www.facebook.com/Windex or visit www.Windex.com.

Jam Stewart

Allison Waltz


SC Johnson is a family-owned and managed business dedicated to innovative, high-quality products, excellence in the workplace and a long-term commitment to the environment and the communities in which it operates. Based in the USA, the company is one of the world's leading manufacturers of household cleaning products and products for home storage, air care, pest control and shoe care. It markets such well-known brands as GLADE®, KIWI®, OFF!®, PLEDGE®, RAID®, SCRUBBING BUBBLES®, SHOUT®, WINDEX® and ZIPLOC® in the U.S. and beyond, with brands marketed outside the U.S. including AUTAN®, TANA®, BAMA®, BAYGON®, BRISE®, KABIKILLER®, KLEAR®, MR. MUSCLE®, and RIDSECT®. The 127-year-old company, that generates $9 billion in sales, employs nearly 13,000 people globally and sells products in virtually every country around the world. www.scjohnson.com

(1) When used as directed, kills 99.9% of household bacteria in 10 seconds: Escherichia coli (E. coli), Salmonella choleraesuis (Salmonella), Staphylococcus aureus (Staph), Streptococcus pyogenes (Strep), Listeria monocytogenes (Listeria).




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