Dynamic Signals Framework and Implementation for Social Business

PALO ALTO, Calif., March 11 /PRNewswire/ -- To help customers realize business value from its enterprise social software, Socialtext announced today that it will partner with Dachis Group, a global advisory services firm. Dachis specializes in helping large global companies successfully implement social technologies through the use of its Social Business Design framework, which helps organizations use social software to achieve business partner optimization, workforce collaboration, and customer participation and engagement.

"Since Socialtext started in 2002 at the dawn of Web 2.0 movement, we have been intently focused on ensuring that our customers use social software to grow their businesses, satisfy customers and react to changes in their respective markets," says Ross Mayfield, Socialtext's president, chairman, and co-founder. "In order to realize that value, the execution of a social software implementation is integral. This partnership with Dachis Group will serve a differentiated resource for our customers to use our software more effectively to help their people collaborate faster and seize new business opportunities."

Dachis' Social Business Design framework is a holistic, comprehensive architecture that enables an organization to diagnose where it can best use social technologies to improve its business processes and interactions between employees, customers and partners. It allows companies to look at their business as an entire ecosystem, where forging stronger connections between people through the use of social technologies can drive positive business outcomes. The emergence of microblogging and activity streams in the enterprise means that companies have the ability to publish events from traditional enterprise systems, a process Dachis refers to in the framework as Dynamic Signals. The pervasiveness of Socialtext's real-time offerings, including Socialtext Signals, its secure enterprise microblogging tool, will fit well into the framework.

"Socialtext has a rich set of collaboration tools for enterprise users. This relationship will enable our customers to more effectively support their enterprise-wide infrastructure needs as they move towards becoming a Social Business." says Jeffery Dachis, CEO Dachis Group.

Dachis provides Socialtext's thousands of mid-market and enterprise customers with the thought leadership and execution brought by the Social Business Design framework, as well as the expertise of the Dachis analysts who helped build it. Dachis' services provide a way for businesses to create and capture value from emerging trends in technology, society and the workplace.

About Socialtext

Socialtext addresses the critical issues organizations face as their people and teams struggle to share knowledge, ideas and expertise. With Socialtext's enterprise social software platform, people and teams are synchronized, highly engaged and able to move fast. The Socialtext collaboration platform employs a broad set of social software technologies including microblogging, social networking, filtered activity streams, widget-based dashboards, blogs and wikis. Socialtext offers both the convenience of SaaS and the security of an on-site appliance, for the fastest time to value. More than 6,500 businesses world-wide have accelerated their business performance with Socialtext, including Mayo Clinic, McGraw-Hill, OSIsoft, Symantec, The Washington Post, Egon Zehnder International, and Epitaph Records. Learn more about Socialtext at www.socialtext.com.

About Dachis Group

Founded in 2008, by Jeffrey Dachis, with offices in the North American, European and Asia/Pacific regions, Dachis Group was created to unlock the value of social technologies for large corporate enterprises through its Social Business Design global advisory practice and technology implementation program.

SOURCE Socialtext

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